Production Manager, Omnichannel

Genentech • South San Francisco, CA

252d • $113,400 - $210,600 • Remote

About The Position

The Production Manager, Omnichannel will be responsible for delivery and management of omnichannel activations and experiences across marketing and medical domains. This Manager drives deployment of use case logic, supports journey coordination across channels & functions, and partners with cross-functional teams to scale enterprise-wide use cases. The team is specifically accountable for defining omnichannel solutions, shaping engagement strategies, designing, operationalizing, and producing seamless, consistent & meaningful patient and customer experiences. This is your opportunity to lead transformative change, integrating advanced technology with strategic vision to drive impact at scale.

Requirements

• Bachelor's degree in marketing, business, communications, or a related field, or equivalent experience.
• 3 years in campaign operations, marketing production, or omnichannel execution, with a proven track record of delivering high-quality business outcomes on time.
• Experience managing end-to-end omnichannel or multichannel program / campaign execution, including integrating digital and offline channels.
• Strong project management skills to lead operational delivery and ensure efficient resource utilization.
• Excellent communication and collaboration skills to align cross-functional teams and enterprise stakeholders.

Nice To Haves

• Experience in healthcare, pharmaceutical, or other regulated industries.
• Experience activating above-campaign initiatives into channel experiences and leading product or campaign optimization pilots.
• Experience managing automated production and publishing processes and working in workflow and publishing systems.
• Familiarity with omnichannel systems and tools like workflow, campaign automation, CRM, etc.
• Proven success managing vendor relationships and ensuring compliance with SLAs and regulatory standards.
• Advanced proficiency with marketing automation tools and analytics platforms.
• Strong understanding of compliance and regulatory frameworks in campaign management.
• Expertise in omnichannel engagement orchestration, including the implementation of business logic, automation, and personalization.
• Experience in stakeholder management, educating teams on omnichannel best practices, and collaborating across marketing and medical functions.

Responsibilities

• Drive omnichannel orchestration and automation operational delivery to ensure seamless execution, including management of vendor teams.
• Operationalize, produce, and optimize omnichannel activations and journey orchestration in alignment with campaign and above-campaign strategies.
• Drive on-time business delivery, leveraging operations toolsets and coordinating effectively with cross-functional teams.
• Accountable for timely, high-quality, and high-satisfaction patient and customer experiences.
• Activate campaign / above-campaign optimization decisions to enhance effectiveness and reach.
• Support maintenance of documentation on production processes, channel-specific best practices, and campaign calendars.
• Help pull through pilots to test and refine new initiatives as needed in support of product/channel stewardship and deployment.
• Support omnichannel delivery, coordination, and oversight including audience management, cross-channel connectivity, and business logic execution.
• Provide input into omnichannel orchestration best practices, ensuring seamless integration across both campaign and above-campaign strategies.
• Ensure scalability of templates, reusable components, and rules across use cases.
• Support business rule definition and prioritization logic to manage dependencies across channels.
• Coordinate with cross-functional teams and channel-specific production managers to ensure timely delivery in alignment with campaign executional guidance.
• Execute in-market testing and optimization initiatives, including A/B testing and engagement performance tracking.
• Comply with all laws, regulations and policies that govern the conduct of Genentech activities.

Benefits

• Discretionary annual bonus based on individual and Company performance.
• Comprehensive benefits package.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Chemical Manufacturing
• Education Level: Bachelor's degree