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Product Strategy and Operations Lead, Ad Experiences
$108,000 - $162,000/Yr
Roku - Santa Monica, CA
posted about 1 month ago
Full-time - Mid Level
Santa Monica, CA
Computer and Electronic Product Manufacturing
About the position
The Product Strategy and Operations Lead for Ad Experiences at Roku is responsible for ensuring the successful launch and adoption of new ad formats across Roku's user platform. This role involves collaborating with various teams to bring ad experiences to market, enhancing the product portfolio, and driving business growth through strategic planning and operational improvements.
Responsibilities
- Ensure product launch readiness for Roku's native ads and sponsorships, focusing on Alpha testing and launch of Betas.
- Establish and track exit criteria for new releases, emphasizing product scalability and performance.
- Partner with Ad Marketing teams to position and differentiate Roku's ad solutions based on trends and market needs.
- Act as a trusted partner to Ad Sales & Solutions teams, incorporating their feedback into the product roadmap.
- Partner with Product Management to shape roadmap development and release strategy in annual/quarterly product planning cycles.
- Analyze and lead non-engineering opportunities for the Ad Product organization, including expansion to new markets/verticals.
- Communicate product status/progress to cross-functional partners and provide clarity in ambiguous situations.
Requirements
- Proven experience in product strategy, operations, and project/program management.
- Strong understanding of the product development lifecycle and go-to-market strategies.
- Excellent leadership, communication, and relationship-building skills.
- Ability to define and measure success metrics, ensuring continuous improvement.
- Ability to engage and influence cross-functional teams and external partners.
- 3-5 years of professional work experience within digital media or a similar industry.
- Highly collaborative and flexible work style, with the ability to adapt quickly to evolving business needs.
Benefits
- 401(k)
- Dental insurance
- Disability insurance
- Health insurance
- Life insurance
- Paid time off
- Parental leave
