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At Kia, we're creating award-winning products and redefining what value means in the automotive industry. It takes a special group of individuals to do what we do, and we do it together. Our culture is fast-paced, collaborative, and innovative. Our people thrive on thinking differently and challenging the status quo. We are creating something special here, a culture of learning and opportunity, where you can help Kia achieve big things and most importantly, feel passionate and connected to your work every day. The Product Planning Specialist is responsible for supporting the development of product strategy for all current and future products. This position reports to the Senior Product Planning Manager and works frequently with Product Planning team members, Kia HQ, and Executive Coordinators. The purpose of this position is to ensure product proposals are aligned with current and future competitors, understand consumer met and unmet needs, and create products that resonate with the consumer while meeting corporate sales and profit targets. This is accomplished through various types of consumer research and competitive product and price position analysis, which is a key component of product proposals to executives. The ideal Product Planning Specialist will have passion and vision to help create exciting products, think creatively, and have a meticulous attention to detail.