Product Marketing Specialist

CitianWashington, DC
4d

About The Position

Citian is a fast growing, venture backed SaaS technology company based in Washington, DC. Our software solutions revolutionize how our transportation systems – roads, rail, transit, bicycle, pedestrian – operate. Our tech solutions: Reduce traffic fatalities Enhance pedestrian accessibility Empower system operators to save time & money You’ll work with some of the brightest minds in the software and transportation industries. Our software engineers and data scientists apply the latest in emerging tech, Artificial Intelligence, and Machine Learning to build smarter, more advanced tools for our diverse client base. We work with clients across the United States, with global ambitions in the years ahead. Who You Are: As a Product Marketing Specialist at Citian, you will be responsible for coordinating our marketing efforts while developing creative and messaging strategies for integrated campaigns. You will work closely with the Sales, Customer Success, and Product teams to execute outbound campaigns and help maintain our brand voice across all channels. You will help lead our branding efforts and create impactful collateral and case studies for our public sector clients and prospects.

Requirements

  • 3+ years of Marketing experience building brand and product campaigns including strategy and execution
  • Bachelor’s Degree in Marketing, Business, or related equivalent experience
  • Strong project and client management skills with experience working on cross-functional teams
  • Excellent organizational and time management skills; ability to multi-task and adapt quickly
  • Working knowledge of marketing and financial industry trends, products, and services
  • Effective verbal, written, and interpersonal communication skills

Nice To Haves

  • Experience working with public sector clients

Responsibilities

  • Organize & maintain marketing collateral and other materials that help drive Citian's brand and value with prospective and current clients
  • Manage outbound marketing campaigns targeted toward public sector market segments
  • Create and manage a LinkedIn content calendar by curating posts from internal teams, scheduling weekly updates, and reporting basic engagement metrics.
  • Conduct competitive research to compare messaging, positioning, use cases, and evolving client public iniatives

Benefits

  • Competitive salary and benefits package including medical, dental, and vision insurance and generous paid time off.
  • 401(k) company match and monthly commuter transportation benefit
  • On-site gym and free snacks in the office
  • High-growth potential and opportunities for advancement and more!
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