Product Marketing Senior Consultant

Allstate • McCullom Lake, IL

1d

About The Position

The Product Marketing Senior Consultant helps shape the positioning, go-to-market strategy, and growth of our property insurance products. In this role, you’ll collaborate with product, sales, and a wide range of marketing teams—including brand advertising, media, research, and analytics—to ensure our offerings are communicated effectively in market. You’ll analyze data and insights, manage projects from planning through execution, and play a key role in aligning marketing efforts with business priorities to deliver measurable impact. Ideal candidate has 3–5 years of related experience and excels at translating products into clear, compelling value propositions. This role requires someone who can think ahead, work independently, and collaborate effectively across teams.

Requirements

• 3–5 years of experience in marketing, product marketing, or related roles.
• A curious mindset and eagerness to learn.
• Strong attention to detail and advanced communication skills.
• Proven ability to juggle multiple projects, work independently, and adapt to new challenges.

Nice To Haves

• Experience with marketing tools like Power BI and Adobe is a plus.

Responsibilities

• Contribute to developing clear, differentiated positioning and messaging for property products and ensure consistency across marketing touchpoints.
• Translate research and consumer insights into actionable product and marketing strategies.
• Assist with planning and executing new product launches across distribution channels.
• Collaborate on market research and competitive analysis to identify trends and whitespace, help uncover new customer segments, and partner with brand advertising teams on creative requests.
• Build strong relationships across marketing and business teams; share ideas and contribute on cross-functional projects.
• Prepare presentations, program overviews, and recaps for leadership and stakeholder meetings.
• Manage new or unfamiliar projects with support as needed

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed