Product Marketing Manager

Applied Materials • Santa Clara, CA

398d • $174,000 - $239,500

About The Position

The position involves leading marketing efforts in the advanced packaging industry, focusing on product strategy, market analysis, and collaboration with cross-functional teams. The role requires a deep understanding of semiconductor equipment and market trends to drive product development and competitive advantage.

Requirements

• Familiarity with advanced packaging industry trends.
• Over 10 years of hands-on industrial experience in back-end packaging or front-end fab processes.
• Technical knowledge in physics and operation principles of semiconductor equipment related to exposure, metrology, and inspection.
• Experience in customer communication, problem solving, and product messaging.
• Ability to work in a collaborative team environment and cross-functional matrix organization.
• Experience in developing business and marketing plans.

Nice To Haves

• Patterning/Litho experience is a big plus.
• Experience in competitive scorecards and use case development.

Responsibilities

• Analyze market data to identify trends and opportunities.
• Develop strategic direction from market information and create compelling market analysis presentations.
• Partner with management and marketing functions to meet strategic goals.
• Direct the development of market requirements for specific products or product lines.
• Establish pricing strategies to enhance profit margins and market share.
• Collaborate with Engineering, Manufacturing, and Sales to develop new products and enhance existing ones.

Benefits

• Comprehensive benefits package including participation in a bonus and stock award program.
• Relocation assistance available.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Computer and Electronic Product Manufacturing
• Education Level: Bachelor's degree