Product Marketing Manager - Automotive

Applied Intuition•Sunnyvale, CA

2d•Onsite

About The Position

As a Product Marketing Manager, you’ll shape how the world perceives our brand and products, driving Applied Intuition’s position as the leader in vehicle intelligence. Combining a deep understanding of product marketing strategy and analytical rigor with strong creative judgment, you’ll build compelling campaigns, core messaging, creative assets, and web content while ensuring our brand is expressed thoughtfully across touch points.

Requirements

A Bachelor’s degree in Marketing, Business, Communications, or a related field.
Experience building brands in automotive, autonomy, AI, or robotics
5+ years of client-side technology brand marketing experience
Excellent writing skills and the ability to communicate clearly and effectively with diverse audiences and stakeholders
A track record of leading and inspiring creative teams and agency partners to produce high-quality work
Experience working on B2B and B2C brands

Nice To Haves

Experience as a brand planner or brand strategist at an agency is a plus
Master’s degree from a top-tier program

Responsibilities

Manage brand marketing campaigns end-to-end, collaborating and communicating effectively across Design and Brand Studio, cross-functional partners, and senior leaders
Shape Applied Intuition’s brand narrative to reinforce our leadership in vehicle intelligence, connecting our technology to broader industry, customer, and societal needs
Lead and inspire internal creative teams and agency partners to produce high-quality content, applying strong creative judgment to help our brand stand out in a crowded B2B landscape
Create compelling content across campaigns, blogs, social media, events, and other channels
Write key messaging for product launches and campaigns
Collaborate with the web development team to elevate brand expression, enhance messaging clarity, and deliver a compelling user experience
Analyze campaign performance and brand metrics to optimize future initiatives and drive measurable impact
Stay on top of market trends and competitor activity to inform strategy and maintain a differentiated brand perspective
Craft and distribute press releases that announce significant company news, product launches, partnerships, and industry achievements. Build relationships with relevant media outlets and industry influencers to ensure wide coverage.