Remote Product Marketing Strategist
About The Position
In this influential role, you will be the primary representative from the Marketing team, owning the go-to-market and new product launch planning and execution. Your expertise will shape how our products resonate with customer needs and drive market adoption. Collaborating with cross-functional teams, you will develop marketing and sales enablement tools while fostering relationships with partners. Your strategic insights will directly impact customer experiences, enabling the organization to thrive in a competitive landscape. Join us to redefine the future of healthcare through innovation and collaboration.
Requirements
- Bachelor degree; advanced degree in business or marketing preferred.
- 4-6 years of experience in product marketing.
- Familiarity with Product Management and Marketing principles.
- Experience in B2B SaaS healthcare technology required.
- Partner marketing experience highly preferred.
- AI fluency and/or experience with M365 Copilot.
- Strong written and verbal communication skills.
- Knowledge of marketing principles and practices.
- Excellent time management and organization skills.
- A proactive attitude with a strong drive to succeed.
Nice To Haves
- Partner marketing experience highly preferred.
- AI fluency and/or experience with M365 Copilot.
- advanced degree in business or marketing preferred.
Responsibilities
- Develop product positioning, value propositions and messaging that resonate with the buying audience.
- Lead product launches, including strategy, KPI development, and creation of tools and collateral.
- Collaborate with marketing peers to drive development of various content assets.
- Provide guidance on marketing best practices to partners, ensuring alignment with guidelines.
- Enable sales by communicating product value propositions and delivering relevant tools.
- Serve as a subject matter expert for complex sales inquiries and customer education.
- Gather and analyze market intelligence and customer insights.
- Align closely with product management and Marketplace partner teams.
- Ensure consistent product themes across campaigns and events.
- Create public-facing product launch materials and contribute to webinars and presentations.
- Educate internal teams on effective product demonstration techniques.
- Provide guidance on themes for marketing programs and events.
- Foster strong cross-functional collaboration to drive shared outcomes.
Benefits
- Benefits starting from Day 1.
- Retirement Plan Matching.
- Flexible Paid Time Off.
- Wellness Support Programs and Resources.
- Parental & Caregiver Leaves.
- Fertility & Adoption Support.
- Continuous Development Support Program.
- Employee Assistance Program.
- Allyship and Inclusion Communities.
- Employee Recognition and more!
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
11-50 employees
