Product Marketing Manager, Government & SLED, Matterport

CoStar•Arlington, VA

71d•Onsite

About The Position

The Manager, Product Marketing – Government & SLED will lead product marketing efforts for public sector and education customers, developing strategies and campaigns that promote Matterport’s ability to enhance facility management, improve accessibility, and increase operational efficiency across campuses and government agencies. This role requires a strategic, B2B marketer who understands how to communicate technology value within regulated, compliance-driven industries, bridging innovation with mission-critical outcomes.

Requirements

Bachelor’s degree required; Master’s degree preferred.
Minimum 5 years of B2B marketing experience — required.
Experience marketing technology or SaaS products to government or education audiences strongly preferred.
Strong understanding of public procurement processes, compliance requirements, and institutional decision-making.
Excellent writing, storytelling, and presentation skills; able to convey complex technology value in accessible terms.
Analytical, data-driven mindset; capable of translating insights into actionable marketing strategies.
Highly collaborative and adaptable; thrives in a mission-driven, fast-paced, and regulated environment.

Responsibilities

Develop and implement go-to-market strategies targeting state, local, federal, and education audiences.
Partner with Sales, Product, and Government Affairs teams to align messaging with procurement and compliance standards.
Create case studies, webinars, and thought leadership content demonstrating Matterport’s impact on transparency, accessibility, and efficiency.
Represent Matterport at public sector and education conferences to drive brand visibility and engagement.
Collaborate cross-functionally to support RFP responses, pilot programs, and outreach campaigns.
Monitor and analyze campaign performance, identifying insights to enhance reach and ROI.

Benefits

Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
Life, legal, and supplementary insurance
Virtual and in-person mental health counseling services for individuals and family
Commuter and parking benefits
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks