Product Marketing Manager (Enterprise)

Lovable • Stockholm

111d

About The Position

We’re seeking a Product Marketing Manager to accelerate Lovable’s enterprise growth. You’ll drive adoption and expansion in B2B accounts by leading launches, crafting compelling messaging, and building scalable go-to-market strategies. Lovable lets anyone and everyone build software with any language. From solopreneurs to Fortune 100 teams, millions of people use Lovable to transform raw ideas into real products - fast. We are at the forefront of a foundational shift in software creation, which means you have an unprecedented opportunity to change the way the digital world works. Over 2 million people in 200+ countries already use Lovable to launch businesses, automate work, and bring their ideas to life. And we’re just getting started. We’re a small, talent-dense team building a generation-defining company from Stockholm. We value extreme ownership, high velocity and low-ego collaboration. We seek out people who care deeply, ship fast, and are eager to make a dent in the world.

Requirements

• Proven track record of leading product launches targeting enterprise clients, Fortune 500 companies.
• Strong ability to craft compelling product messaging and positioning that resonates with diverse enterprise audiences, translating complex technical concepts into clear, engaging narratives for non-technical stakeholders.
• Strong analytical skills with experience using data to optimize messaging and enhance the product experience for large organizations.
• Obsession with understanding and unlocking enterprise clients.
• High aptitude for cross-functional collaboration with product, engineering, and sales teams.

Nice To Haves

• Experience marketing AI products to enterprise clients.

Responsibilities

• Drive user engagement among enterprise clients through smart campaigns, content, and GTM strategies.
• Become the expert on our enterprise market and users, understanding their needs, challenges and decision-making, and use this expertise to inform all of our GTM efforts.
• Refine our core messaging and positioning to shape how enterprise clients understand what Lovable does and why it is essential for their operations.
• Equip our sales team and other stakeholders with the materials, talking points, and insights necessary to succeed in selling to large companies.
• Develop innovative marketing strategies for brand-new AI features that lack direct comparisons in the enterprise market.
• Own analyst relations - shape the enterprise AI category by driving briefings, influencing reports, and positioning Lovable as the market leader.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 11-50 employees