Product Marketing Assistant

Alphabe Insight Inc•Fort Worth, TX

14d•$18 - $25

About The Position

We are seeking a motivated and detail-oriented Product Marketing Assistant to join our dynamic marketing team. In this role, you will play a crucial part in the development and execution of marketing strategies that directly support our product lines. As a Product Marketing Assistant, you will collaborate with various teams, including Product Development, Sales, and Customer Support, to ensure a cohesive approach to our marketing efforts.

Requirements

Bachelor's degree in Marketing, Business, or related field preferred.
Strong analytical skills with the ability to interpret data and market trends.
Excellent written and verbal communication skills.
Familiarity with marketing tools and platforms such as Google Analytics, CRM systems, and social media management software.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Responsibilities

Assist in conducting market research to identify customer needs and trends.
Support the development and execution of product launch plans and promotional activities.
Collaborate with cross-functional teams to gather insights and feedback on product performance.
Create and maintain marketing materials such as product brochures, presentations, and case studies.
Track and analyze marketing campaign performance metrics and provide recommendations for improvement.