Product Marketing Assistant

Alphabe Insight IncAtlanta, GA
7d$52,000 - $56,000

About The Position

We are seeking a motivated and detail-oriented Product Marketing Assistant to support the development and execution of marketing initiatives that strengthen product positioning and brand messaging. This role plays a key part in coordinating marketing efforts, supporting product launches, and ensuring alignment between brand strategy and execution. The ideal candidate is organized, analytical, and eager to contribute to a fast-paced, professional marketing environment.

Requirements

  • Strong written and verbal communication skills
  • High level of organization and attention to detail
  • Ability to manage multiple tasks and meet deadlines
  • Analytical mindset with an interest in market trends and consumer behavior
  • Collaborative approach and willingness to learn
  • Proficiency with basic marketing tools and office software

Responsibilities

  • Support the planning and execution of product marketing strategies and campaigns
  • Assist in developing product positioning, messaging, and value propositions
  • Conduct market and competitor research to support strategic decisions
  • Coordinate with internal teams to ensure consistency across marketing materials
  • Help track campaign performance and prepare reports and insights
  • Assist with product launch activities and ongoing promotional initiatives
  • Maintain organized documentation and marketing assets

Benefits

  • Competitive salary ($52,000 – $56,000 per year)
  • Growth opportunities within a structured and professional environment
  • Ongoing training and skill development
  • Collaborative and supportive team culture
  • Stable full-time position with long-term potential
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