Product Manager Senior - Mass Affluent Core Deposits Strategy

JPMorgan Chase & Co.•Wilmington, DE

About The Position

Join a dynamic team delivering financial solutions to over 30 million consumers nationwide at one of the world’s most innovative banks. As a Product Manager, Senior in the Core Financial Products, Deposit Services, and Fees team, you will lead the strategy for the mass affluent core deposits portfolio, defined based on customers with high deposit and investment wallet. You will shape the value proposition and pricing/fee strategy, and influence end-to-end experiences by aligning partners across Product, Digital, Channels, Marketing, Finance, Data & Analytics, Operations, Risk, and Legal. This role is best suited for a strategic leader who can translate insights into clear priorities, build alignment, and drive measurable outcomes through a matrixed organization.

Requirements

5+ years’ experience in product and portfolio strategy experience in Consumer Banking including translating customer/market insights into actionable roadmaps
Pricing and fee strategy capability: customer economics, segmentation, tradeoff analysis, and comfort leading decisioning with senior stakeholders.
Customer experience orientation: ability to diagnose journey pain points using data and voice of customer, prioritize fixes, and influence delivery teams to execute.
Strong cross-functional leadership and influencing skills in a matrixed environment, general management; proven ability to align stakeholders without direct authority.
Analytical rigor and communication: structured problem solving, business case development, and crisp executive storytelling (written and verbal).
Risk and controls mindset: experience partnering with Risk/Legal/Compliance and operating within governance and policy requirements.

Nice To Haves

Product and portfolio strategy experience in deposits preferred

Responsibilities

Set the mass affluent core deposits strategy and multi-year roadmap (value proposition, positioning, experience priorities), aligning stakeholders on what will change and why.
Lead pricing and fee strategy: develop recommendations and business cases, drive decisioning forums, and partner with Finance/Risk/Legal on guardrails and approvals.
Premier Plus Checking (strategy lead): define the enhanced value proposition and pricing approach, create the strategic brief and success metrics, and align delivery teams’ roadmaps and launch plans
Improve mass affluent NPS: identify key drivers and customer pain points, prioritize journey/experience opportunities, and influence partner roadmaps to address them; track impact and course-correct.
Drive relationship deepening with Wealth Management and Credit Card: define cross-LOB propositions and targeting opportunities, align benefits and journeys, and coordinate governance to move initiatives forward.
Partner with adjacent general management teams (including Affluent segment) to ensure consistent segmentation, value props, and customer treatment across the portfolio.
Establish an operating cadence (OKRs, KPI dashboard, stakeholder routines) to monitor progress, manage tradeoffs, and escalate risks/issues as needed.
Premier Plus Checking: clear proposition, pricing/fees recommendation, and stakeholder-aligned roadmap with agreed success metrics.
Measurable improvement in mass affluent experience: NPS plan established with prioritized journey fixes; early releases delivered by partner teams and tracked to leading indicators (e.g., friction points, complaints, service outcomes).
Cross-LOB deepening initiatives underway: at least 1–2 scalable plays with Wealth Management and Credit Card aligned on target segment, offer/benefits, journeys, and measurement approach.