Product Manager (Growth)

Masterclass • Waterloo, IA

314d • $106,000 - $123,500

About The Position

MasterClass is the streaming platform where the world's best come together so anyone, anywhere, can access and be inspired by their knowledge and stories. We put you in the room with the creators, thinkers, makers and leaders who have changed the world, so that you can change yours. Members get unprecedented access to 200+ instructors and classes across a wide variety of fields, including Arts & Entertainment, Business, Design & Style, Sports & Gaming, Writing and more. Step into Nas' recording studio and Gordon Ramsay's kitchen, and go behind the big screen with James Cameron. Design your career with Elaine Welteroth, get ready to win with Lewis Hamilton, perfect your pitch with Shonda Rhimes and discover your inner negotiator with Chris Voss. If you want to help make an impact on our members' lives - we want to hear from you! We're seeking a growth-focused Product Manager with a proven track record of driving key business metrics through impactful experimentation and data-driven decision-making. In this role, you'll lead growth initiatives across acquisition, retention, and referrals by collaborating with cross-functional partners in engineering, design, marketing, and analytics. You'll own the growth product roadmap, write detailed user stories, and guide features from concept to launch in an agile environment. Ideal candidates have 4+ years of product management experience, a strong technical background, and a passion for building exceptional consumer-facing products. There is one Product Manager (Growth) position available, which can be based in California, New York (USA), or Ontario (Canada). This is a remote-first role with occasional in-person collaboration as needed. Please apply to this posting if you are a Canada-based applicant.

Requirements

• Love creating amazing consumer products
• 4+ years of previous experience in product management, software development, or growth product management
• Experience working on consumer-facing products
• Bachelor's degree (degrees in engineering / CS is a major plus)
• Knowledge and passion for education, online experiences, and brand growth

Nice To Haves

• Track record of having a large impact on critical growth metrics
• Deep experience with developing, executing, & testing different growth experiments that have a significant impact on acquisition, activation, retention, and/or referrals.
• Obsessive around moving critical business metrics
• Consistent track record of making great decisions after weighing all the factors that must be considered (experience, brand, business impact, technical impact, etc.)
• Ability to analyze user data and extract business requirements from multiple stakeholders and transform them into usable and elegant product specifications
• Deep empathetic understanding of user experience and user research
• Strong technical background in product development and/or software development

Responsibilities

• Move growth metrics in the right direction (traffic, conversion, activation, renewal, referral)
• Develop and maintain a growth product roadmap and strategy in collaboration with engineering, design, marketing, operations, & analytics.
• Write detailed user stories, identify edge cases, and work with the engineering team to roll out features in an agile, continuous deployment environment.

Benefits

• Equity
• Comprehensive benefits (medical, dental, vision, flexible PTO, and more)

What This Job Offers

• Career Level: Mid Level
• Industry: Educational Services
• Education Level: Bachelor's degree