Product Manager, Ad Serving & Dynamic Ad Insertion

Apple • New York, NY

7h

About The Position

At Apple, we focus deeply on our customers' experience. Apple Ads brings this
same approach to advertising, helping people find exactly what they're looking
for and helping advertisers grow their businesses. Our technology powers ads and
sponsorships across Apple Services, including the App Store, Apple News, MLS,
and Formula 1. Everything we do is designed for trust, connection, and impact:
We respect user privacy, integrate advertising thoughtfully into the experience,
and deliver value for advertisers of all sizes—from small app developers to big,
global brands. Apple Ads is seeking a highly motivated Product Manager to own
critical components of our News and Video advertising technology stack, with a
primary focus on video ad serving and dynamic ad insertion (DAI) for streaming
content. In this role, you will be responsible for the end-to-end delivery of ad
serving solutions that power brand advertising across Apple TV live sports and
Apple News. You will define the strategy and roadmap for ad insertion
techniques, ad decisioning logic, and real-time creative transcoding and
delivery systems.

The ideal candidate combines deep technical expertise in video ad serving with
strong product management fundamentals. You will work at the intersection of
streaming video technology, advertising systems, and user experience—ensuring
seamless ad delivery at scale while maintaining Apple's high standards for
quality and privacy.

Requirements

• 5-7 years of product management experience with at least 2+ years focused specifically on video ad serving, dynamic ad insertion, or streaming video advertising technologies
• Deep technical expertise in video ad serving fundamentals, including: Server-side ad insertion (SSAI) and client-side ad insertion (CSAI) architectures, Ad decisioning logic, waterfall optimization, VAST/VPAID standards and implementation, HLS and DASH streaming protocols, manifest manipulation, Video creative transcoding
• Strong understanding of the video advertising ecosystem, including programmatic video, header bidding, private marketplaces (PMPs), and direct sales workflows
• Technical proficiency to partner with engineering teams on API design, system architecture, and troubleshooting complex ad delivery issues
• Experience with video ad quality metrics and monitoring, including ad start rates, VPAID error codes, buffering analysis, and third-party verification
• Outstanding communication skills with ability to translate technical requirements for both engineering teams and business stakeholders
• Bachelor's degree in Computer Science, Engineering, or related technical field, or equivalent practical experience

Nice To Haves

• Direct experience building or managing DAI systems for live streaming events (e.g., Sports) or premium on-demand video content
• Hands-on experience with video ad measurement and attribution, including integration video measurement providers
• Knowledge of advanced video advertising capabilities such as: Interactive video ads, shoppable ad formats, addressable TV advertising, sequential messaging, creative optimization, ad pod optimization and dynamic creative insertion
• Strong analytical and SQL skills for analyzing ad serving logs, debugging delivery issues, and identifying optimization opportunities
• Experience working in fast-paced, ambiguous environments with ability to balance short-term execution with long-term strategic vision
• Track record of influencing cross-functional teams without direct authority and building consensus across engineering, sales, and operations
• Understanding of TV advertising workflows and how digital video fits within broader brand advertising strategies

Responsibilities

• responsible for the end-to-end delivery of ad serving solutions that power brand advertising across Apple TV live sports and Apple News
• define the strategy and roadmap for ad insertion techniques, ad decisioning logic, and real-time creative transcoding and delivery systems

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level