Product Development Manager

Bridgestone Americas

85d

About The Position

CFNA is a leader in financial services, committed to delivering innovative credit solutions that meet the evolving needs of our customers. As we expand our portfolio, we are seeking a Product Development Manager to lead the creation, modeling, and launch of next-generation credit card products. This role is key to driving innovation, differentiating our offerings, and capturing new market opportunities.

Requirements

• Bachelor’s degree in Business, Finance, or related field.
• 7+ years of experience in credit card product development, corporate strategy, or related roles.
• Proven track record in modeling, launching, and managing successful credit card products.
• Strong understanding of credit card economics and payment network operations.
• Excellent leadership, communication, and project management skills.
• Strong collaboration and relationship management abilities.

Responsibilities

• Drive ideation and concept creation for new credit card products, features, and experiences.
• Identify emerging trends in payments, loyalty, digital banking, and consumer behavior to fuel product innovation.
• Develop compelling value propositions that address unmet customer needs and differentiate our brand.
• Own the end-to-end lifecycle of new product initiatives—from concept through design, pilot, launch, and scaling.
• Build business cases with financial modeling, customer insights, and competitive analysis to secure buy-in.
• Partner with Marketing, Technology, Risk, Compliance, and Operations to bring innovative products to market.
• Ensure products launch on time, within budget, and with strong adoption strategies.
• Leverage customer research, feedback, and testing to shape product concepts.
• Champion design thinking and customer journey mapping to deliver best-in-class experiences.
• Continuously refine offerings based on pilot learnings and post-launch performance.
• Serve as the innovation champion within the credit card business, inspiring new ideas and approaches.
• Present product visions, prototypes, and business cases to executives and stakeholders.
• Build external partnerships (fintechs, networks, loyalty providers, digital platforms) to accelerate innovation.

Benefits

• A supportive and engaging onboarding experience to ensure a smooth transition into our team.
• The opportunity to develop and grow, through training and regular mentorship.
• Corporate Social Responsibility activities.
• A truly global, dynamic and challenging work environment.
• Agility and work/life effectiveness and your long-term well-being.
• A diverse and inclusive team.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 101-250 employees