Product and Market Manager

Charter ManufacturingShawano, WI
$100,000 - $125,000Hybrid

About The Position

Charter Manufacturing is a fourth-generation family-owned business where our will to grow drives us to do it better. Join the team and become part of our family! Charter Casting is hiring a Product & Market Manager! This role will drive product marketing strategies and programs consistent with overall business objectives in one segment utilizing traditional and innovative marketing/product approaches, tools, and methodologies. The Product & Market Manager will manage the business development process from market analysis to new customer and application development for selected market segments. Position Details: Location: Charter Casting sites: Woodstock, IL or Shawano, WI Charter Manufacturing's corporate office: Mequon, WI Hybrid flexibility: 3 days a week in office, 2 days remote

Requirements

  • Bachelor’s Degree in Business, Engineering or a related degree.
  • Four plus years’ experience of combined sales, marketing, and/or technical field.
  • Technical knowledge of metals processing.
  • Experience in sales and marketing of technical materials or customized products that require application development.
  • Ability to work in teams as a leader and as a member.
  • Capable of managing to completion a variety of projects and programs simultaneously and efficiently.
  • Ability to be a self-starter and requiring little or no supervision.
  • Excellent interpersonal and verbal and written communication skills.
  • Ability to work with all levels of a customer’s organization and internal management.
  • Strong analytical skills to gather data from multiple sources and report findings.
  • Solid understanding of margin analysis, cost drivers, and operational capabilities.
  • Proficiency with advanced features of Microsoft Office software products.

Nice To Haves

  • Master’s Degree in Business Administration or related advanced degree.
  • Strong working knowledge of the specialty metals industry.
  • Experience with the strategic planning process.
  • Strong project management skills.
  • Strong collaboration skills across multi-functional teams.

Responsibilities

  • Develop product marketing strategies within the product line and marketing function.
  • Develop and execute portfolio product marketing strategies to achieve stated revenue, profitability and market share objectives.
  • Drive economic value across products in the segment.
  • Lead initiatives which combine product development and process improvement to deliver improvement in quality and reliability.
  • Lead efforts to evaluate trends in assigned segments and/or markets to determine segment presentation opportunities and strategies.
  • Support promotional materials and events, as assigned by manager.
  • Team up with the Field Sales organization to develop deep relationships with key customers within the segment.
  • Direct the activities to key market segments and provides necessary resources to support the Field Sales organization.
  • Collaborate with Sales Manager and customers to develop and execute marketing plans and programs.
  • Partner with other departments to support portfolio optimization and new product launches.
  • Ensure business-wide awareness of competitive landscape, market development opportunities, and potential technological advantages that clearly tie today’s initiatives to longer-term strategies and values.
  • Create effective detailed reports and marketing research documents to support internal and external market/customer

Benefits

  • We offer comprehensive health, dental, and vision benefits, along with a 401(k) plan that includes employer matching and profit sharing.
  • Additionally, we offer company-paid life insurance, disability coverage, and paid time off (PTO).
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