Principal Upstream Product Manager

bostonscientific•Maple Grove, MN

3d•$122,100 - $232,000•Hybrid

About The Position

The IVS Upstream Product Manager will be responsible for driving New Product Development for the Interventional Spine (IVS) franchise including the INTRACEPT therapy. This will include utilizing the many voices of the therapy to continue to evolve and advance the INTRACEPT technology to benefit patients and customers. They will need to develop an understanding of current and future market dynamics and the competitive landscape. The role will require gathering KOL feedback, drafting of market specs, business inputs, identifying clinical needs, and guiding overall product development. They will work closely with a cross-functional team (R&D, Project Management, Regulatory, Clinical, Global Marketing team, and others) as a valued partner. They will serve as the main voice from customer and clinical, translating unmet needs and opportunities to development partners to create valuable solutions. They will need to be able to manage multiple development projects in parallel and must be able to operate independently with minimal supervision. They will also need to identify any key gaps in the portfolio and recommend internal development pathways or external partnerships to address those gaps. The Upstream Product Manager will represent the broader development team when interacting with physicians at Advisory Boards, Innovation Center visits, pre-clinical labs, tradeshows, and other KOL meetings. They will need to identify and prioritize amongst numerous topics for physician feedback and utilize those meetings to gather key feedback to best inform the Franchise on development activities. They will be responsible for content creation, content delivery, and turning feedback into action plans.

Requirements

Bachelor's degree
7-10 years of medical device experience
Medical device marketing experience
Prior Upstream Product Management experience (Experience with determining customer needs within medical device markets
KOL engagement and experience
Demonstrated success working as an integral cross functional team member
Analytical skills and ability to craft business plan
Willing to travel from Maple Grove to Sunnyvale, CA to meet with cross functional teams as needed
Willing to travel up to 30% (possibly international)

Nice To Haves

Advanced degree such as MBA / MS
Excellent communication and interpersonal skills
Technical / engineering background preferred
Demonstrated success supporting and/or managing complex projects
Ability to develop clinical expertise in medical devices
Desire to work in a fast-paced, dynamic environment and ability to adapt to changing needs and priorities

Responsibilities

Establishing a wholistic IVS pipeline strategy and cadence based on future therapy projection
Developing marketing and strategy inputs for IVS product cadence in the near term.
Creation and implementation of global product and clinical strategies designed to support the Basivertebral Nerve Ablation (BVNA) market growth and INTRACEPT’s competitive advantage within that market
Identification of non-product strategies (e.g. clinical studies, digital solutions) to support product pipeline
Defining and executing market research efforts to gather and synthesize both internal and external VOC
Supporting IVS market research efforts, including the creation, execution, readout, and recommended next steps from key customer insights
Collaborating with clinical, marketing teams, and cross-functional team members to ensure future development plans will deliver overall revenue and profit objectives
Building business cases for future product portfolio and new market opportunities
Creating collaborative relationships with key internal and external stakeholders, including focus on KOLs and clinicians
Anticipating competitive activities, monitor competitive pipelines, and strategically respond to competitive initiatives via product iterations and/or marketing campaigns
Presence in the field with customers and clinical representatives to build strong foundations in therapy and relationship building