The WBD Data and Audience Platform organization is seeking a Principal Engineer to play a key role in shaping the architecture of our cutting-edge Data & Audience Platform. This platform powers a wide range of data-driven use cases across Max, Discovery+, CNN, WB Studios, Sports, and other WBD digital products. In this role, you will report to SVP of Data and collaborate closely with executive leadership and the broader engineering organization to design and build a state-of-the-art data platform that supports high-impact analytics, machine learning, and audience activation. You will work with a highly motivated team of platform, data, and analytics engineers to develop scalable data products that drive personalization, improve customer retention, and maximize revenue. Additionally, you will partner with machine learning engineers and data scientists to build scalable consumer models and enable seamless data activation across multiple channels. In this role, you will own the platform architecture end-to-end, driving its vision, design, and evolution. You will also be responsible for effectively communicating and advocating for the architecture across the company, ensuring alignment and adoption across teams.