Principal Product Manager Tech - Sponsored Products, Sponsored Products

Amazon • Seattle, WA

289d • $161,900 - $279,900

About The Position

Amazon is investing heavily in building a world class advertising business and we are responsible for defining and delivering a collection of self-service performance advertising products that drive discovery and sales. Our products are strategically important to our Retail and Marketplace businesses driving long term growth. We deliver billions of ad impressions and millions of clicks daily and are breaking fresh ground to create world-class products. We are highly motivated, collaborative with an entrepreneurial spirit and bias for action. With a broad mandate to experiment and innovate, we are growing at an unprecedented rate with a seemingly endless range of new opportunities. We're looking for an innovative and customer-obsessed Product Manager who will work backwards from our customers and take our products to the next level. This role will define product vision and drive execution for a new ad product to drive untapped business opportunities. You will engage with customers including advertisers, integrators, and partner teams to help formulate your vision, and define the features, goals and metrics that drive a substantial science and engineering team to turn your vision into product. You will work closely with software engineers and scientists making the right design decisions and trade offs aligned with the product vision and innovate on launching cutting edge machine learning models. You will define and execute on our go to market strategy to drive adoption and success of launching new controls for Sponsored Products if needed. You will tackle challenging problems and coordinate high profile projects across multiple teams. You will use customer anecdotes to find inspiration, and data analysis to confirm your suspicions. You'll contribute to the organizational planning for one of the largest advertising programs on the planet, present to senior executives, and evangelize your vision and promote wins to build your reputation as a leader.

Requirements

• 8+ years of technical product or program management experience
• 2+ years of end to end product delivery experience
• Bachelor's degree
• Experience with feature delivery and tradeoffs of a product
• Experience owning/driving roadmap strategy and definition
• Experience leading engineering discussions around technology decisions and strategy related to a product
• Experience technical product management

Nice To Haves

• Experience working directly with Engineers on product enhancements
• Experience in project management methodologies, business analysis, or process improvement
• Ad Tech Experience

Responsibilities

• Identify and activate untapped revenue potential on Amazon through Sponsored Product, balancing user experience with sustainable monetization.
• Lead discovery of high-impact monetization opportunities through data-driven analysis of user behavioral patterns.
• Develop adaptive advertising strategies for high-visibility engagement touchpoints.
• Partner with advertiser success teams to align advertiser needs with platform capabilities.
• Architect contextual advertising solutions that complement user journeys.
• Optimize revenue streams through continuous experimentation and metric refinement.
• Collaborate with UX, engineering, and analytics teams to implement scalable solutions.

Benefits

• 401k
• health_insurance
• dental_insurance
• vision_insurance
• life_insurance
• disability_insurance
• paid_holidays
• paid_volunteer_time
• tuition_reimbursement
• employee_stock_purchase_plan
• professional_development

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers
• Education Level: Bachelor's degree