Principal Product Manager, SoFi Money

SoFi • San Francisco, CA

3d

About The Position

At SoFi, we’re on a mission to help our members get their money right, and become a Top 10 Financial institution. We’re seeking an experienced Product leader to own the vision, strategy, and delivery of SoFi Money’s new user onboarding and activation journeys with the goal of creating a world-class product experience for our Members in their first 90 days. Specifically, we are looking for someone with a proven track record driving account growth, activation and retention. In addition to improving top of funnel metrics, you will focus on identifying and driving behaviors that result in Members using SoFi as their primary bank, deepening engagement and improving retention. As a key cross-functional player, you will collaborate closely with Engineering, Design, Marketing, Business Unit Leads, and other Product Managers to set a vision, define priorities, manage trade offs, execute an ambitious agenda, and be accountable to results reported at the executive level.

Requirements

• 7+ years of B2C product management experience with a proven track record driving growth and retention through user-centered design and experimentation.
• Experience with experimentation platforms (we use Optimizely and StatSig).
• Bachelor’s degree or higher in a relevant field.
• A proactive, results-oriented approach to your work.

Responsibilities

• Create and articulate a comprehensive product vision, strategy, and roadmap to improve growth, activation and retention, with a particular focus on a Members' early lifecycle.
• Use data to uncover key jobs to be done and create personalized member journeys from Day 1.
• Conceptualize and develop end to end user journey across web, app, communications and servicing channels, including new features and experiments to drive key metrics.
• Collaborate closely with engineering, design and other cross-functional partners through the product life cycle, from initial concept to high-quality delivery.
• Effectively balance member, business, and technical goals with available resources to maximize impact.
• Promote a strong product culture by developing frameworks, implementing processes, and mentoring other Product Managers.
• Ensure all growth strategies align with SoFi’s mission, values and regulatory responsibilities.

What This Job Offers

• Job Type: Full-time
• Career Level: Principal
• Number of Employees: 1,001-5,000 employees