Principal, Go-to-Market Strategy

Chamberlain Group•Oak Brook, IL

10h•Hybrid

About The Position

Chamberlain Group (CG) is a global leader in intelligent access and Blackstone portfolio company. Powered by our myQ technology, we make access simple and secure for millions of homeowners, businesses, and communities worldwide. Our flagship brands, LiftMaster® and Chamberlain® , are found in 51+ million homes, and 14 million+ people rely on the myQ® app daily. This is a role within Chamberlain Group's Sales/Revenue group. A successful incumbent is an experienced channel strategy with a proven track record of developing effective partner go-to-market programs hat accelerates new product adoption and fosters new behaviors that help achieve business objectives. This role will develop and execute a channel strategy that engages partners and drives revenue growth.

Requirements

Bachelor's Degree in Business, Marketing or related field; Master’s in Business Administration (MBA) preferred
7+ years in Sales and/or Marketing; 5+ years with a focus on Pro Channel strategy
Data visualization experience with Power BI, Tableau, or SAP Analytics Cloud
Strong financial acumen; demonstrated ability to lead change
Demonstrated bias to action, taking initiative to solve business problems proactively and create new best practices where the business demands
Demonstrated ability for fast paced, data-driven decision making with knowledge of basic statistical testing and analysis
Ability to travel up to 30% - North America

Nice To Haves

Experience within the Consumer/Durable Goods industry; experience with IoT products

Responsibilities

Design and execute a channel marketing strategy for assigned business unit that achieves business objectives and considers approaches for marketing to, through and with our partners
Manage partner segmentation to group customers based on insights, ensuring targeted and effective strategies that align with channel capabilities
Oversee development of value propositions and selling stories for new products that clearly articulates the business value to our partners
Lead the deployment of strategic initiatives, including creating briefs and driving execution across teams.
Determine optimal audience segmentation that aligns with business priorities and forms the foundation for effective execution
Coordinate cross-functional go-to-market (GTM) planning for new and existing products, ensuring alignment across teams to optimize revenue and margin performance
Drive business strategy by analyzing, communicating insights, and providing recommendations to senior and executive leadership for channel initiatives across partner segments and programs to accelerate achievement of revenue goals
Document customer growth strategies and initiatives, such as targeting new segments or managing product launches, to guide cross-functional planning efforts
Analyze competitor behavior to identify opportunities for continual improvement
Analyze competitor behavior to continually optimize go-to-market strategies
Build strong relationships with channel partners to gain deep understanding of channel needs and how our business priorities align with their growth objectives
Measure and communicate effectiveness of programs and initiatives against business goals and drive improvements based on insights
Collaborate with partner communications lead to maintain a quarterly communications calendar
Comply with health and safety guidelines and rules; managers should also ensure compliance across their teams.
Protect Chamberlain Group’s reputation by keeping information confidential.
Maintain professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, and participating in professional societies.
Contribute to the team effort by accomplishing related results and participating on projects as needed.