Principal, General Assignment Writer

ThesisBeaverton, OR
16hOnsite

About The Position

The Nike Global Communication team’s website — about.nike.com — is the beating heart of the function’s external storytelling strategy and an essential tool for the NIKE, Inc. enterprise. The platform informs media, investors, consumers and employees on the priority products, partnerships, events and messages from Nike, Jordan and Converse; it communicates the company’s story and mission; and its digital magazine, The Record, offers a behind-the-scenes look at the sport stories that make NIKE, Inc. unique. Nike’s Global Communications’ One Publishing team is seeking a General Assignment Writer to support this vital platform. As a Principal, General Assignment Writer, you are a senior individual contributor who sets the standard for storytelling craft across projects. You are deeply involved in shaping stories, from conception to publishing, and you are known for sharp, compelling, insight-driven copy. Your work bridges messaging clarity and creative originality. The ideal person has a diverse writing skillset with experience in editorial writing, internal and external communications, editing, interviewing, creating press releases and marketing copy. They should be a self-starter who can juggle multiple writing projects at once and can pivot quickly when plans change. Not least: We believe the person most successful in the role will be a person who loves sport.

Requirements

  • A Bachelor’s degree in Writing, English, Journalism, or equivalent experience in creative industries.
  • 5–7+ years of writing experience in editorial, newspaper, magazine, corporate communications, and/or public relations environments.
  • A strong editorial background and proven experience writing high-fidelity content.
  • Proven experience that demonstrates versatility and a diverse skillset, writing editorial content, internal and external communications, long- and short-form copy, press releases, special project writing, and marketing copy.
  • Prior experience working with a Content Management System (CMS).
  • Prior experience writing for Sr. Executives.
  • Expertise in managing multiple and competing projects and priorities in a fast-paced, constantly evolving environment, with expert-level prioritization skills.
  • An interest in sports, an appreciation for diverse cultural insights, and a keen focus on digital-first approaches.

Responsibilities

  • Synthesize One Publishing story submissions — including decks, interviews, marketing materials, and assets — and help identify the channel-right strategy.
  • Conduct interviews with employees, executives and other Nike voices to develop copy, skillfully distilling complex topics into clear copy for Comms-owned channels.
  • Create and maintain project timelines while juggling multiple simultaneous writing projects, providing clear milestones and aligning stakeholders to successfully deliver engaging copy.
  • Publish stories across the One Publishing internal and external channels.
  • Maintain and uphold the company’s brand voice and messages across all communications.
  • Effectively craft communication for different stakeholders and write from diverse perspectives. Support the development and implementation of external strategies for Nike leaders.
  • Learn a baseline of Nike product history to help make sense of stories in historical context.
  • Build strong relationships, confidently engaging with leadership at all levels and valuing cultural differences.
  • Be an active member of the One Publishing, embedded with the team, and aligned with their in-office expectations.
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