Principal Account Executive, Theatrical, Home Ent & Streaming

Amazon • Santa Monica, CA

20h • Onsite

About The Position

Amazon Ads offers a rich array of advertising solutions that help advertisers reach Amazon customers across a variety of high-quality marketing channels -- whether that's Amazon.com, Prime Video Streaming Ads, Fire TV, Twitch, Alexa, Thursday Night Football, NBA on Prime, NASCAR, Amazon DSP, etc. This role will be in Amazon's Theatrical, Home Ent, and Streaming category. The team helps theatrical advertisers make a splash with high-impact awareness to drive moviegoers to theaters, helps studios maximize their transactional video on demand (TVOD) sales when films are released for rental/purchase on Prime Video, and helps streaming partners drive awareness and subscriptions for their new shows and movies. As a Principal Account Executive in the Entertainment Vertical, you will report to a Sales Manager and use your 10+ years of ad sales experience in the entertainment media industry to sell digital advertising solutions to studio and streamer media teams and their ad agencies. You are expected to have deep experience working specifically with movie studio and streaming partners and be an expert in selling premium Streaming TV media, Connected TV display media, High-Impact, Fast-Turn takeovers executions, as well as plenty of Programmatic DSP sales experience. You should know how to sell Live Sports, build upfront deals, and build relationships at the SVP+ level at studios and streamers. You'll use your long-standing senior client/agency relationships to provide a consultative approach and deep understanding of the digital advertising landscape, acting as a strategic partner to assigned clients. You'll be selling a broad range of advertising solutions to ensure business goals are met and will serve as the core owner for US investment. The team manages advertisers in the studio category space as well as many major DTC streaming advertisers, with a focus on promoting movies and TV shows.

Requirements

• 10+ years of working with major movie studio media teams or major streaming advertisers.
• 10+ years of ad sales experience in the entertainment media industry.
• Deep experience working specifically with movie studio and streaming partners.
• Expertise in selling premium Streaming TV media.
• Expertise in selling Connected TV display media.
• Expertise in selling High-Impact, Fast-Turn takeovers executions.
• Plenty of Programmatic DSP sales experience.
• Ability to sell Live Sports.
• Ability to build upfront deals.
• Experience building relationships at the SVP+ level at studios and streamers.
• Long-standing senior client/agency relationships.
• Consultative approach and deep understanding of the digital advertising landscape.

Nice To Haves

• Experience working with and presenting to C-level executives, IT, and lines of businesses across organizations or equivalent.
• Experience working with engineering and product teams to define a product and bring it to market.

Responsibilities

• Expertly navigate undefined/ambiguous custom programs externally and internally, earning trust from all partners.
• Educate and evangelize the needs of your clients to internal partner teams and stakeholders that improve our clients’ success with Amazon.
• Deliver the highest level of sales and customer service to entertainment brand and performance media clients.
• Grow revenue from existing advertisers.
• Prospect and grow new relationships, and foster existing relationships with clients at all levels, including EVP and above levels.
• Drive deals to closure independently.
• Strategize longer-term partnership growth outside campaign-by-campaign deal-making.
• Understand Amazon's display, video, and audio advertising opportunities and tools to help build relevant advertising solutions for our advertisers.
• Lead strategic discussions with entertainment client and agency leads.
• Align Amazon Ads capabilities to upcoming releases.
• Pitch programs and opportunities to clients and agencies.
• Meet with senior external partners.
• Act as the client's voice internally, evangelizing their needs to internal partner teams and various Amazon publisher groups (IMDb, Amazon.com, Fire TV, Prime Video, Twitch, Live Sports, Alexa, etc).
• Craft executive presentations, negotiation investment frameworks.
• Partner and foster positive relationships with day-to-day account managers and creative campaign managers to ensure client campaigns are running smoothly, uncover learnings, etc.
• Sell ideas and programs to entertainment clients and internal Amazon partner teams.

Benefits

• sign-on payments
• restricted stock units (RSUs)
• sales incentives
• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed