PR and Communications Director

R1 RCM

1d • $116,975 - $178,767

About The Position

R1 is the leading provider of technology-driven solutions that transform the patient experience and financial performance of hospitals, health systems and medical groups. We are the one company that combines the deep expertise of a global workforce of revenue cycle professionals with the industry’s most advanced technology platform, encompassing sophisticated analytics, AI, intelligent automation, and workflow orchestration. As the PR and Communications Director, you will be responsible for developing and implementing integrated brand strategies and plans that build R1 brand awareness, inspire clients and contribute to the growth and success of our organization. Here’s what you will experience working as a PR and Communications Director: Protect and grow awareness of the R1 brand and enable R1 to be a thought leader in how to simplify healthcare Create, build and maintain corporate-wide brand campaigns to position R1 as the leader in healthcare technology for revenue cycle management Build and manage strong relationship with PR firms and journalists to support proactive announcement, media inquiries and ongoing campaigns Conceptualize and write brand related content including press releases, blogs, bylined articles, social media posts, white papers, e-books, infographics, webinars, etc. Monitor and report on R1-related news, research and analyze news coverage on key topics, as needed Capture and maintain metrics for brand awareness and marketing communications-related activities such as website traffic, social media engagement, earned media placement and share of voice Collaborate with cross-functional teams – from sales, creative, internal communications, product marketing, IT and legal – to deliver effective content materials Create and maintain project plans to successfully move all tasks forward in a timely, cooperative and efficient manner

Requirements

• BA in Marketing, Communications, Journalism or related field
• 5+ years of public relations, corporate communications or marketing experience
• Extensive writing and editing experience for a variety of formats/platforms
• Experience with email marketing, social media, content management, web analytics, project management and CRM
• Exceptional communication skills (verbal and written) and an ability to convey complex ideas in a simple way
• Experience with relevant marketing technologies, including email marketing, social media, content management, web analytics, project management (Asana) and CRM/marketing automation (Salesforce, HubSpot, Pardot)
• Adaptable, decisive and results-oriented

Responsibilities

• Protect and grow awareness of the R1 brand and enable R1 to be a thought leader in how to simplify healthcare
• Create, build and maintain corporate-wide brand campaigns to position R1 as the leader in healthcare technology for revenue cycle management
• Build and manage strong relationship with PR firms and journalists to support proactive announcement, media inquiries and ongoing campaigns
• Conceptualize and write brand related content including press releases, blogs, bylined articles, social media posts, white papers, e-books, infographics, webinars, etc.
• Monitor and report on R1-related news, research and analyze news coverage on key topics, as needed
• Capture and maintain metrics for brand awareness and marketing communications-related activities such as website traffic, social media engagement, earned media placement and share of voice
• Collaborate with cross-functional teams – from sales, creative, internal communications, product marketing, IT and legal – to deliver effective content materials
• Create and maintain project plans to successfully move all tasks forward in a timely, cooperative and efficient manner

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level