Policy & Shopper Communications Manager

Instacart
106d$114,000 - $153,000

About The Position

Instacart’s Communications team is seeking a Policy & Shopper Communications Manager to drive strategic storytelling that advances our company’s public policy priorities and supports the Instacart shopper community. This unique flex role presents the opportunity to lead policy communications across the central United States while also supporting high-impact work across the entire team, spanning projects across policy and shopper communications. The ideal candidate is a strong communicator and strategic thinker who thrives in a fast-paced, collaborative environment and is eager to stretch to support two of the most important stakeholder audiences we serve. Reporting to the Director of Policy Communications, this dual-sided role offers a dynamic opportunity for a communications pro to shape complex messaging, drive media coverage, build reporter relationships, and engage with a wide cross-section of internal partners. The ideal candidate is adaptable, highly collaborative, and eager to grow in a fast-paced environment.

Requirements

  • 5–8 years of relevant experience in communications, public affairs, political campaigns, media relations, or similar fields.
  • Experience working in or with high-paced policy, political, or shopper/consumer communications environments.
  • Demonstrated ability to pitch and place stories with local and regional press; comfort cultivating relationships with journalists and media outlets.
  • Excellent writing and editing skills, with the ability to craft compelling narratives for different audiences.
  • Experience managing multiple stakeholders and cross-functional projects under tight deadlines.
  • Experience working in the technology industry prioritized.
  • Familiarity with emerging issues in labor, technology, food, or health policy is a plus.
  • Collaborative, proactive, and highly organized.
  • Solutions-oriented mindset and comfort navigating fast-changing priorities.
  • Commitment to diversity, equity, and inclusion in storytelling and team dynamics.
  • Passionate about communications and storytelling.

Nice To Haves

  • Experience working on policy issues at the state or local level (bonus if in Midwest).
  • Background supporting labor, economic, or gig economy-related communications.
  • Understanding of the shopper/driver experience within app/marketplace platforms.
  • Ability to serve as a strategic connector across policy and consumer-facing teams.
  • Experience working in a matrixed communications or agency environment.

Responsibilities

  • Lead Central U.S. policy communications — including proactive and reactive media relations, strategic messaging, and press outreach across local and regional policy issues.
  • Build and maintain relationships with regional media, especially local reporters and outlets across key Central/Midwestern states.
  • Serve as a flex support across the entire breadth of policy and shopper communications, contributing to the most important advocacy campaigns, shopper technology launches, and reputation building initiatives across the team as needed.
  • Draft messaging, media materials, and communications plans for a range of topics including policy, labor, and shopper experience.
  • Support the development and execution of regional and national communications strategies to advance Instacart’s policy priorities and shopper communications goals.
  • Assist in rapid response and issues management across both policy and shopper workstreams.
  • Collaborate with internal teams to deliver consistent messaging and align communications across channels and stakeholders.
  • Help elevate Instacart’s voice through thought leadership, earned media, events, and other public-facing opportunities.
  • Contribute to internal communications strategies and support the rollout of key updates impacting the shopper community and broader policy environment.

Benefits

  • Highly market-competitive compensation and benefits.
  • Remote work flexibility.
  • New hire equity grant eligibility.
  • Annual refresh grants eligibility.
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