Player Development Executive

Seneca Gaming CorporationSalamanca, NY
3dOnsite

About The Position

The main responsibility of a Player Development professional, regardless of title, is to develop and maintain effective working relationships with a casino property’s very best players and provide services to them to build player loyalty and increase the number of visits or amount played (or both) from among those guests. In order to do this, a PD pro must also develop and maintain strong working relationships with key allies throughout the property and in the community to ensure players have the experience they expect while gaming and to generate leads for new business. Establish and maintain positive customer relationships with players who meet property criteria (and with those identified to have the potential to reach that level of play) Maintain contact with coded players as appropriate to generate return visits and provide exemplary service. Interact with players in person on property, as well as via telephone, e-mail, text message, and written correspondence Represent the property as a role model of customer service and professionalism Effectively use out-bound phone-calls to keep contact with players that have not visited the property, and to market VIP parties and events. Network among coded players to build relationships among the best customers and to generate leads for new high-worth players Learn about and tailor services to guests’ preferences, likes and dislikes Resolve player issues, whether real or perceived, to the guest’s satisfaction Find the right balance in every situation between the guest’s desires and the property’s rules, regulations and guidelines (There is always a way.) Invite players to events, tournaments, shows, etc., according to their interests Make hotel, show, dining and other reservations and communicate same to guest Issue complimentaries or other offers to guests as play and property guidelines warrant Host special events, player parties, property promotions and other activities as needed Provide information to team and property leadership related to guest feedback, suggestions, concerns or issues Maintain confidentiality of information about both customers and property; share carefully Participate in brainstorming and planning sessions for Player Development program Prepare and submit reports on activities as directed, complete and on time Strive to achieve and exceed goals and metrics/objectives

Responsibilities

  • Develop and maintain effective working relationships with a casino property’s very best players
  • Provide services to players to build player loyalty and increase the number of visits or amount played
  • Develop and maintain strong working relationships with key allies throughout the property and in the community
  • Establish and maintain positive customer relationships with players who meet property criteria
  • Maintain contact with coded players as appropriate to generate return visits and provide exemplary service
  • Interact with players in person on property, as well as via telephone, e-mail, text message, and written correspondence
  • Represent the property as a role model of customer service and professionalism
  • Effectively use out-bound phone-calls to keep contact with players that have not visited the property, and to market VIP parties and events
  • Network among coded players to build relationships among the best customers and to generate leads for new high-worth players
  • Learn about and tailor services to guests’ preferences, likes and dislikes
  • Resolve player issues, whether real or perceived, to the guest’s satisfaction
  • Find the right balance in every situation between the guest’s desires and the property’s rules, regulations and guidelines
  • Invite players to events, tournaments, shows, etc., according to their interests
  • Make hotel, show, dining and other reservations and communicate same to guest
  • Issue complimentaries or other offers to guests as play and property guidelines warrant
  • Host special events, player parties, property promotions and other activities as needed
  • Provide information to team and property leadership related to guest feedback, suggestions, concerns or issues
  • Maintain confidentiality of information about both customers and property; share carefully
  • Participate in brainstorming and planning sessions for Player Development program
  • Prepare and submit reports on activities as directed, complete and on time
  • Strive to achieve and exceed goals and metrics/objectives
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