About the position
Amazon Ads is dedicated to driving measurable outcomes for brand advertisers, agencies, authors, and entrepreneurs. Our ad solutions-including sponsored, display, video, and custom ads- leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help businesses build brand awareness, increase product sales, and more. As a Program Manager within the Services Operations team, you are the primary Advertising Services lead for high-risk and high-touch Devices ad campaigns. This role supports campaign enablement by ensuring each campaign launch within the Advertising Services team scope is ready for service teams and end customers. The role is a specialist for Devices Ads and frequently works directly with Campaign Management, Ad Operations, Design, Business Dev Tech, Sales, Product, GTM and Product Release Management.
Responsibilities
- Take ownership of high visibility or complex Devices ad campaign launches for our services teams, helping accelerate business growth by enabling flawless campaign execution.
- Oversee the creation of mechanisms to raise the campaign execution bar for Devices while simplifying current workflows or driving automated solutions that improve both efficiency and quality.
- Work backwards from campaign launch success, tracking to defect free campaigns.
- Act as a feedback loop for product and tools on usability.
- Identify and mitigate customer and advertiser risks, removing roadblocks and providing alternate solutions to provide the best advertiser and customer experience.
- Design scaled processes by gathering functional requirements, identifying resources needed, defining milestones and creating a launch schedule to ensure timely and successful delivery of projects.
Requirements
- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing or working within cross-functional marketing and creative teams
Nice-to-haves
- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
Benefits
- Equity and sign-on payments as part of total compensation package
- Full range of medical, financial, and/or other benefits
