Pernod Ricard USA Brand Ambassador, Wines & Champagnes (NYC or Miami)
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About The Position
Are you passionate about the drinks industry and ready to make your mark in the dynamic world of Wines and Champagnes? We are seeking a vibrant and knowledgeable Brand Ambassador to represent some of the industry's most iconic brands. We are looking for someone with a deep love for both Wines and Champagnes, a talent for building relationships in the trade community, and a mover and shaker within the industry. Applicants must reside in Miami or the New York Metro Area to qualify. This Brand Ambassador role will be essential in growing Pernod Ricard USA's (PRUSA) Wine & Champagne brands and continuing PRUSA's presence as an industry leader. In this role, you will serve as the product and category expert in Wines & Champagnes, leading educational efforts, building partnerships with industry influencers and emerging talent, and leveraging existing relationships to drive awareness, loyalty, and conversion. You will be vital in the progression of this portfolio, providing key inputs on how to deliver PRUSA Wines & Champagnes' vision within a designated geography. Primary Brand: Perrier-Jouët, Château Sainte Marguerite Secondary Brands: G.H.Mumm, Mumm Napa Channels: On-premise independent and national accounts, off-premise chains, trade groups and events. This Brand Ambassador, Wines & Champagnes role will be employed by Sidecar Drinks but will represent Pernod Ricard externally. This role will report to Sidecar's Trade Advocacy Director. WHO ARE WE? We are Sidecar, a full-service, independent, award-winning creative agency dedicated to the drinks industry. As the drinks-savvy creative agency, Sidecar has a dedicated Trade Advocacy team that works closely with drink brands to recruit and train field team members nationwide. We oversee the growth of these programs, collaborating with the client team and drinks industry partners to increase brand awareness, win over trade, and increase the consumer base for their focus brands, pending brand objectives, goals, and KPIs.
