Performance Media Specialist

Sanford Health

104d • $21 - $34

About The Position

The Performance Media Specialist serves alongside the Performance Media Strategist(s) and acts as a bridge between employees, stakeholders and vendor partners. Create plans, execute, monitor, and manage the entire process.

Requirements

• Bachelor’s degree in communications, marketing, journalism or closely related field required.
• Minimum of three years professional experience in media planning and buying or coordination, preferable at an agency.
• Demonstrates the ability to work in a fast-paced environment.
• Proficiency in Microsoft products such as Word, Excel and PowerPoint.

Nice To Haves

• Certifications in Google Adwords and/or Google Analytics preferred.

Responsibilities

• Assists strategists in the development and execution of all marketing and advertising activities.
• Possess well-rounded knowledge of various media platforms, both digital and traditional, and the nuances between each.
• Possesses knowledge of planning, developing and coordinating comprehensive media plans.
• Contracts media placements and negotiates rates with various media vendors.
• Executes advertising and marketing plans in accordance with approved budgets, meeting all submission deadlines.
• Liaisons with project managers and creative teams to coordinate and supervise asset production and delivery, ensuring every material is consistent with planned marketing strategies.
• Possesses knowledge of digital analytics and conversion tracking.
• Assists with digital marketing tagging, tracking and the Q/A process.
• Traffics assets to partners on time.
• Provides excellent customer service to internal and external partners.
• Organizes and prioritizes workload.
• Exhibits a willingness to work within constant changing priorities.
• Anticipates and adapts to the needs of the organization in a proactive and strategic manner.
• Identifies issues and resolves problems in a timely manner, using creativity and sound judgement.
• Displays the ability to be self-motivated, detail-oriented and organized.

Benefits

• Flexible work policy.
• Great work life balance.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees