Performance Buyer (Search & Affiliates)

Pura•Pleasant Grove, UT

About The Position

Join Us at Pura—Reimagining Fragrance for the Future At Pura, we believe life is better when it smells good. Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories. But we know it can do even more. That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home. We’re not just a fragrance company—we’re on a mission to change the way people experience scent. At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture. We call this Scent Design —transforming scent from an afterthought into an intentional, skillful component of every space. By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell. Why Join Pura? Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance. Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments. Your Role at Pura: As the Performance Buyer (Search & Affiliates) , you will be responsible for hands-on execution, optimization, and pacing across paid Search and Affiliate channels. This role is a critical execution layer within the Performance Media team, enabling scale, speed, and operational excellence across performance programs. You will partner closely with the Sr. Manager, Performance Media and Performance Media Manager to activate strategy with rigor and precision, while supporting testing, efficiency improvements, and performance insights.

Requirements

Bachelor’s degree in Marketing, Business, or a related field
2–5 years of experience in performance media execution
Hands-on experience with paid Search platforms (Google Ads, Microsoft Ads)
Experience managing or supporting Affiliate programs or networks
Strong analytical and problem-solving skills
Detail-oriented with strong organizational skills
Comfortable working in a fast-paced, test-and-learn environment

Nice To Haves

Experience working in-house or at an agency supporting DTC brands
Exposure to subscription-based or eCommerce businesses
Familiarity with performance reporting tools and analytics platforms

Responsibilities

Own day-to-day execution of paid Search (Google, Bing) and management of Affiliate programs
Manage budgets, pacing, bids, and optimizations to hit performance targets
Execute testing plans and support experimentation across Search and Affiliates
Monitor performance against key KPIs including CAC, ROAS, and new customer metrics
Partner with affiliate networks and agency partners to improve performance and scale
Support reporting, insights, and performance readouts
Ensure strong execution hygiene and operational consistency
Launch, manage, and optimize Search and partner with Affiliate agency on campaigns
Monitor daily performance and pacing to ensure budget efficiency
Identify optimization opportunities and surface insights
Support testing roadmaps and learning agendas
Partner cross-functionally with Performance, Content, and Analytics teams
Maintain best practices across accounts and platforms