Peer-to-Peer Fundraising Strategist

Animal Humane Society•Golden Valley, MN

41d•$60,000 - $70,000•Hybrid

About The Position

Join Animal Humane Society as a Peer-to-Peer Fundraising Strategist and help empower communities to make a difference for animals! In this dynamic role, you’ll lead innovative fundraising initiatives—from the Walk for Animals to creative supporter-led campaigns—that inspire individuals and teams to raise critical funds. If you bring expertise in peer-to-peer fundraising, digital campaign management, and relationship building—and are passionate about connecting people to a cause they love—this is your chance to drive impact and grow your career in a purpose-driven environment.

Requirements

3+ years of experience in peer-to-peer or digital fundraising.
Experience with online fundraising platforms (e.g. Classy/GoFundMePro, Facebook Fundraisers).
Proficiency in CRM systems (e.g. Virtuous, Raiser’s Edge) and campaign analytics tools.
Ability to work in a professional and positive manner.
Excellent interpersonal and communications skills, both written and verbal, especially in donor-facing interactions.
Must have ability to work as a member of the team and partner collaboratively with external and internal customers and departments.
Strong project management, attention to detail, and organizational skills.
Proficient with computers, specifically a working knowledge of Microsoft products.
Reliable transportation required.
Must be comfortable with the emotional aspect of work in an animal shelter environment, including the use of humane euthanasia.

Responsibilities

Develop and implement a comprehensive peer-to-peer fundraising strategy focused on growth, engagement, and impact.
Manage all peer-to-peer fundraising strategies for AHS’s annual Walk for Animals event.
Identify opportunities to leverage existing events, holidays (e.g., National Pet Day), and supporter milestones (e.g., birthdays, pet adoptions) for fundraising.
Set campaign goals, track KPIs, and evaluate performance to optimize future efforts.
Launch and manage digital campaigns and supporter toolkits for events like birthday fundraisers, memorial pages, walk/run fundraisers, and DIY initiatives.
Oversee the setup and optimization of P2P fundraising platforms (e.g. Classy, JustGiving, Facebook Fundraisers).
Develop content and messaging that inspires individuals to become fundraisers and ambassadors for animals.
Cultivate relationships with supporters who are passionate about animals and want to make a difference through fundraising.
Provide guidance, motivation, and recognition to fundraisers throughout their campaigns.
Design and manage virtual and in-person opportunities to bring fundraisers together and celebrate their impact.
Collaborate with marketing to amplify campaigns via email, social media, and storytelling.
Collaborate with corporate relations to identify, secure, and fulfill Walk sponsorships and partnerships.
Coordinate with the animal care and adoption teams to showcase impact stories that resonate with fundraisers and donors.
Align P2P fundraising initiatives with the broader development and advocacy strategy.
Track campaign results and fundraising performance using CRM systems and digital dashboards.
Produce regular reports to inform strategy and share successes with internal stakeholders.
Continuously test and improve campaign approaches based on insights and supporter feedback.
Monitor AHS email and other messaging software.
Communicate in a positive and professional manner with customers, other employees, and volunteers.
Promote a culture of diversity, equity, and inclusion to make AHS a welcoming environment for all.
Other duties as assigned.

Benefits

Health insurance coverage for full time staff includes the following: medical, dental, vision, health savings account, flexible spending account for health care expenses and dependent care, voluntary accident insurance; critical illness insurance; hospital indemnity insurance; employee- paid supplemental life; employee-paid accidental death & dismemberment; and long term disability insurance.
Employer-paid benefits for full time staff includes the following: basic life insurance, basic accidental death and dismemberment insurance, short-term disability.
Support for student loans: we are a Public Service Loan Forgiveness qualified employer
Mental Health and Counseling Support: all employees have access to our Employee Assistance Program with 3 free counseling sessions per year
401(k) with company match
Nine paid holidays for full-time staff
Paid floating holidays for part-time and full-time staff (up to 4 days per year based on start date)
Paid Time Off for part time and full time staff (amount is based on hours worked and FTE status)
Paid parent leave for full-time staff
Unique animal adoption benefits and discounts on veterinary care and pet supplies