About The Position

Learfield is seeking an organized and detail-oriented Partnerships Coordinator to join their Sports Properties team and support the execution of corporate sponsorship activations on campus. This role is crucial for bringing partnerships to life in meaningful, visible ways for fans, sponsors, and the university community. The Coordinator will be responsible for executing day-to-day fulfillment activities across partner accounts, providing behind-the-scenes coordination for seamless delivery. They will work closely with internal team members, university contacts, and brand partners to track assets, deliver campaign elements, and support gameday operations. This is a hands-on role for someone who thrives in a fast-paced environment, enjoys logistics and planning, and is eager to grow a career in sports sponsorship. Learfield is a leading media and technology company powering college athletics, leveraging digital and physical platforms, deep data, and industry relationships to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With connections to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events maximizes reach to target audiences. They offer data-based solutions for a 365-day, 24/7 fan experience, enabling schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, Learfield has been the title sponsor for the acclaimed Learfield Directors’ Cup. The company emphasizes a people-first culture, building meaningful relationships with employees, partners, and fans, and strives to power the connection of fans to the brands and experiences they love, guided by core values of building trust, being fans of one another, powering tomorrow, creating and connecting communities, and having fun.

Requirements

  • Some experience in marketing, partnerships, events, or a related field (internships or early career experience welcome)
  • Strong organizational skills with high attention to detail
  • Clear and professional communication skills, both written and verbal
  • Ability to manage multiple tasks and meet deadlines in a fast-paced environment
  • Team-oriented mindset with a willingness to take initiative and support where needed
  • Proficiency in Microsoft Office (Word, PowerPoint, Excel)
  • Ability to work flexible hours, including evenings, weekends, and home games

Nice To Haves

  • Bachelor’s degree in sports management, marketing, business, communications, or a related field
  • Previous experience supporting sponsorships, sports events, or gameday operations
  • Comfort working in live event environments and interacting with diverse stakeholders

Responsibilities

  • Support the activation and fulfillment of corporate partnership agreements across traditional, digital, and in-venue platforms
  • Serve as a liaison between the property team, university staff, and brand partners to ensure smooth delivery of partner assets
  • Build and maintain strong relationships with organization partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of Learfield and the property
  • Track inventory and maintain accurate records of all sponsorship elements and deliverables
  • Assist with gameday operations, including setup, signage placement, hospitality, and in-game promotions
  • Supervise gameday staff, as needed, to support on-site execution
  • Provide proof-of-performance documentation for fulfilled partnership elements
  • Support administrative functions such as budget tracking, invoicing, contract documentation, and expense reporting
  • Contribute to partner recap presentations and internal reporting
  • Collaborate cross-functionally with departments (e.g., sales, digital, marketing) to ensure seamless execution

Benefits

  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Life Insurance
  • Other Insurance Plans
  • Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave
  • 20 Paid Holidays
  • 401(k) + Match
  • Short/Long Term Disability

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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