Paid Social Director (Retail Brand)

Jump 450 Media

143d • $125,000

About The Position

This is a 100% remote position responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis, and reporting. The role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be responsible for targeting customers, creating compelling and engaging ads with our creative team, and delivering outstanding communication, service, and campaign performance for our clients.

Requirements

• Bachelor's degree in Marketing or related major required.
• 5+ years of performance marketing experience in social is required.
• Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools.
• Experience in scaling/increasing campaign spends while maintaining or improving performance KPIs.
• Experience in maintaining and growing large spending accounts with significant optimizations and budgets.
• Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables.
• Ability to communicate effectively to all employee levels while understanding both the day-to-day and big picture.
• Ability to work in a fast-paced environment while managing time effectively.

Responsibilities

• Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
• Leveraging real-time data dashboards and reporting tools to communicate campaign performance to clients and create a clear road-map for the future.
• Analyze performance data and provide intelligent synthesis, interpretation, and appropriate action plans based on conclusions.
• Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests.
• Communicate with clients on all elements of the campaign, including planning, performance, and project status.
• Prepare reports and present results to clients and management.
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks.
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
• Build effective relationships with all clients.
• Gather data on consumer, competitor, and market conditions.

Benefits

• Competitive salary with performance-based bonuses.
• Health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and career growth.
• A creative and collaborative work environment where your ideas and contributions are valued.
• Medical, Prescription, Dental, & Vision Insurance Benefits.
• Life and Accident Insurance Plans.
• Short and Long Term Disability Plans.
• Employee Assistance Programs.
• Employee Purchase Programs with thousands of discounts available.
• Family Forming Plans.
• Secure Travel & Identity Theft.
• Health Savings Account (HDS).
• Health Care Flexible Spending Account (FSA).
• Access to MetLife Legal Plan Services.
• 401k Match Plans.
• Commuter Transportation Benefits.
• Access to Virtual Health Services such as Telahealth, 2nd.md and Calm App.
• Paid Holidays (long weekends and end of the year closure).
• Flexible / Numerous PTO Days.
• Half-Day Fridays All Year (Not Just in the Summer!).
• New MacBook Pros and additional office needs for reimbursement.
• Communal Meeting Rooms and Standing Workstations are Available in our NY Office.
• Company Events & Happy Hours.
• 10 Week Paid Parental Leave.
• Tuition Reimbursement Of Up To $5,000 per calendar year.

What This Job Offers

• Job Type: Full-time
• Education Level: Bachelor's degree
• Number of Employees: 11-50 employees