Paid Search Manager - Agency

Lamark MediaBoca Raton, FL
7d

About The Position

Lamark Media (“Lamark”) is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark’s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized, and scaled for long-term success. The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth. Our mission is to create more value for others. Our core values inspire us to over-deliver on expectations and to create more success for the partners we serve. Join our team of smart, passionate, collaborative, results-driven do-ers. We work hard every day to deliver remarkable experiences to our clients, and ultimately, their customers. PAID SEARCH MANAGER We are looking for a skilled Paid Search Manager to serve as a team lead overseeing the tactical output and day-to-day workflow of a pod of specialists. You ensure quality control, prioritize execution, and elevate testing and analysis for accounts under your purview. You act as a trusted advisor to teams both internally and externally. You operate with a high degree of communication and responsiveness. You effectively run Paid Search campaigns while bridging the gap on campaign execution and client-focused strategy. You efficiently manage project needs, collaborate with teammates and delegate work to individuals with clear expectations.

Requirements

  • 5 years of professional experience as a Digital Marketer.
  • Understanding of Audience Targeting: Ability to target specific demographics, psychographics, and behaviors effectively.
  • Data-Driven Decision Making: Ability to analyze performance metrics and optimize campaigns based on data insights (e.g., CPC, CPM, CPA).
  • Analytics & Reporting: Experience using analytics tools like Google Analytics, Facebook Insights, or similar to track, report, and optimize campaigns.
  • Cross-Functional Collaboration: Experience working with creative, strategy, and analytics teams to develop and execute integrated campaigns.
  • Presentation & Communication Skills: Strong ability to present ideas, strategies, and performance results to clients in a clear and persuasive manner.
  • Brand Voice & Messaging: Experience working with clients to develop consistent messaging and tone that aligns with their brand identity.
  • Campaign Performance Analysis: Ability to evaluate media campaign performance using KPIs like ROI, reach, frequency, conversions, and engagement metrics.

Responsibilities

  • Manage workflow and daily priorities for a pod of 2–4 team members.
  • Review campaign builds, optimizations, and reports for quality and alignment.
  • Translate strategic direction into tactical execution plans.
  • Drive testing strategy, ensuring continuous learning and improvement.
  • Collaborate with Associate Directors on resource needs and role growth.
  • Support internal adoption of tools, automation, and processes.

Benefits

  • Incredible company culture - we are passionate about the impact we make every day; we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships
  • Diverse and forward-thinking environment
  • Great career growth opportunity—you’ll have direct access to agency leadership
  • Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered
  • 401(k) with employer matching
  • Company events and industry conferences
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