As a Paid Search Analyst, you’ll play a pivotal role in growing our digital presence and driving profitable customer acquisition. You’ll develop, optimize, and scale paid search campaigns across multiple industries, working closely with our analytics and growth teams to maximize ROI. In this role, you will: Develop and optimize Paid Search strategies across multiple verticals Own performance outcomes for assigned accounts and KPIs impacting the P&L Build scalable processes to expand campaigns efficiently across new industries Identify key topics and design account structures for new verticals Translate campaign performance into insights that drive business development and growth opportunities Manage an A/B testing pipeline to continuously refine bidding, ad copy, and landing pages Partner with Google Ads and Bing Ads teams to stay ahead of industry trends Monitor and react to performance data and competitive trends Create and present detailed performance reports and recommendations Conduct and update competitive analyses to identify keyword and ad copy opportunities
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Job Type
Full-time
Career Level
Entry Level