Paid Media Campaign Consultant

Mckinley Marketing Partners • Tysons, VA

312d

About The Position

Our client is seeking a talented and results-driven Paid Media Campaign Manager to join our team for a short term contract. In this role, you will be responsible for developing, executing, and optimizing paid media campaigns across various digital platforms to drive brand awareness and lead generation. The ideal candidate will have a strong understanding of digital marketing strategies, analytics, and ad platforms.

Requirements

• Proven experience in managing paid media campaigns with a strong track record of success.
• Expertise in using analytics tools to measure performance and drive data-informed decisions.
• Strong knowledge of digital marketing principles and best practices.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously.

Responsibilities

• Develop and manage paid media campaigns across platforms such as Google Ads, Facebook, LinkedIn, and other relevant channels.
• Conduct keyword research, audience targeting, and competitive analysis to inform campaign strategies.
• Monitor and analyze campaign performance, providing insights and recommendations for optimization.
• Collaborate with cross-functional teams to align paid media strategies with overall marketing objectives.
• Manage budgets and ensure campaigns are delivered on time and within budget.
• Stay up-to-date with industry trends and best practices to continually improve campaign effectiveness.

What This Job Offers

• Industry: Professional, Scientific, and Technical Services