Paid Acquisition Manager

Linq • Birmingham, AL

13d

About The Position

Linq is building the messaging infrastructure for the AI era. As businesses move from UI-driven products to conversational AI, messaging becomes the primary interface — and Linq powers that layer. We're looking for a Paid Acquisition Manager to own how we efficiently acquire developers and businesses at scale.
The Role
You'll be Linq's first dedicated paid acquisition hire, responsible for building and scaling our paid channels from scratch. This is a high-ownership role — you'll set strategy, manage spend, and be accountable to pipeline targets.

Requirements

• Have 3-5 years running paid acquisition, ideally for a B2B SaaS or API/developer product
• Have managed $500K+ in annual ad spend with direct accountability to pipeline
• Are fluent in Google Ads, LinkedIn Campaign Manager, and analytics tools like GA4
• Know how to build attribution models from scratch, not just read dashboards
• Are comfortable operating without a large team behind you

Nice To Haves

• Experience at a CPaaS, messaging, or developer focused company
• Familiarity with PLG acquisition motions and developer audience targeting

Responsibilities

• Own paid channels end-to-end: Google, LinkedIn, Meta, Reddit, ChatGPT, and emerging developer-focused platforms
• Build and optimize campaigns across search, display, and social for both developer and SMB audiences
• Partner with growth and product to design landing pages and conversion flows
• Establish attribution and reporting infrastructure so we know what's working
• Manage budget allocation and bid strategy to hit CAC and ROAS targets
• Run creative testing cycles in collaboration with design

Benefits

• Health/Dental/Vision insurance
• Flexible PTO
• Paid Parental Leave
• 401(k)
• Wellness stipend, book stipend, professional development opportunities
• Direct access to leadership — we're a small team solving real problems with no layers of bureaucracy between you and the work

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed