Outside Sales Representative

All Star Rents•Davis, CA

14h

About The Position

All Star Rents is a family owned Equipment Rental business established in 1962 and is operated by the 3rd generation of family members today. Our 13 locations provide sales and rentals of quality construction equipment, tools, and vehicles. Join our team! All Star Rents is looking for the best talent to help us keep growing and expanding. You will be in a collaborative, team-oriented environment focused on customer service and growth. The ideal candidate is self-motivated, dependable, and comfortable working directly with contractors, construction companies, and industrial customers. Our East District is looking for an Outside Sales Representative. This position reports to the East District Manager and is responsible for developing new business, maintaining strong customer relationships, and increasing equipment rental and sales revenue within their assigned territory only visiting branch locations less than 20% of their worked time. This is a full-time, exempt position with work primarily performed Monday through Friday during standard business hours, with occasional additional time as business needs require.

Requirements

18 years or older.
Valid CA driver’s license
Valid proof of eligibility to work in the US.
Proven track record of success in sales and business development
Solid negotiation and communication skills both written and verbal
Strong customer service skills
Self-starter and results oriented with the ability to work independently
Ability to manage time effectively and prioritize tasks
Computer Literacy- Typing and basic software
Ability to lift 50lbs unaided
A serious attitude towards safety in the workplace.
Must comply with company drug and alcohol policies and applicable laws.
Be a team player with a positive attitude that likes to have fun at work.

Nice To Haves

Previous outside sales experience preferred (equipment rental or construction industry a plus!)

Responsibilities

Prospect new and grow existing business within assigned territory through cold calling, jobsite visits, and referrals
Build and strengthen relationships with contractors, construction companies, and industrial customers
Identify customer needs and recommend equipment and solutions across the full product line
Leverage knowledge to support customer jobsite needs, increase sales, and conduct equipment demonstrations with basic operational training
Manage territory accounts through regular jobsite visits, proactive outreach, and relationship development to uncover new opportunities
Prepare quotes, follow up on leads, rentals, and opportunities
Schedule work orders and prepare rental contracts in coordination with branch operations
Track sales activity, customer interactions, follow-ups, and maintain accurate call logs and notes in company systems
Monitor market conditions and competitor activity within the territory to improve sales strategy
Coordinate with inside sales and yard personnel to ensure equipment availability, readiness, and excellent customer service
Provide operational support at branch less than 20% of work time, including assisting with equipment handling, deliveries, and branch activities
Maintain a clean, organized, and professional work areas, including company vehicle
Meet or exceed monthly and annual sales goals
Structured onboarding and training program provided
Any duties deemed necessary by supervisor