Outdoor Account Executive

YESCO • Salt Lake City, UT

6d

About The Position

GENERAL PURPOSE: Primary responsibilities are to ensure successful revenue generation from new and existing local, regional and national businesses, advertising agencies and media buyers utilizing yield management and solution sales processes. Sales responsibilities will consist of researching and developing new business relationships through prospecting and cold calling and growing existing active accounts through communication and ensuring customer satisfaction. General supervision under the Director of Sales. ESSENTIAL DUTIES & RESPONSIBILITIES: Meets with advertisers to collaborate on advertising solutions Attends sales and strategy meetings to assist in identifying and successfully executing tactics appropriate for the assigned region Assists in creative, administrative and operations processes for clients and inventory in the assigned region Maximizes yield on Outdoor Advertising assets to meet company sales, revenue, occupancy and capacity goals Represents Outdoor Media Division as a role model operating in alignment with department vision and industry values MARGINAL DUTIES & RESPONSIBILITIES: Performs other functions as are necessary or as assigned. NATURE OF WORK CONTACTS: Interacts with local, regional and national businesses, advertising agencies, and media buyers. Interacts with Director of Sales, Director of Advertising and Director of Marketing TRAINING & QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.A Bachelor’s degree or five or more years of relevant experience involving demonstrated abilities in media sales experience or any combination of training, education and experience which provides the following knowledge, abilities, and skills. Understanding of market demographic information, competitors, demand and market values Ability to understand and calculate basic mathematical equations Ability to read, analyze and interpret verbal and written requests and directions Independent worker with effective negotiation and closing skills Excellent verbal and written communication skills Creative thinker with strong problem solving skills Ability to multi-task, prioritize and follow-up Proficient computer skills Professional in appearance and manner with personal and professional integrity Ability to regularly travel throughout sales region (and occasionally to other regions as needed Must pass pre-employment drug screen We maintain a drug free workplace. We do test for marijuana. Young Electric Sign Company is an EEO/AA employer. We welcome all qualified jobseekers. Jobseekers will receive fair and impartial consideration without regard to race, sex, color, religion, national origin, age, disability, veteran status, genetic data, religion or other legally protected status. Headquartered in Salt Lake City, Utah, YESCO is a privately owned sign company established in 1920 and is a top leader in the sign industry. YESCO is a professional, friendly, family oriented company that provides customers with signs and services of the highest quality with the greatest possible value, and provides good jobs, workings conditions and benefits for our employees. We are seeking good, qualified, enthusiastic individuals who are self-driven and self-motivated and who would love to work for us in an uplifting and enjoyable environment.

Requirements

• A Bachelor’s degree or five or more years of relevant experience involving demonstrated abilities in media sales experience or any combination of training, education and experience which provides the following knowledge, abilities, and skills.
• Understanding of market demographic information, competitors, demand and market values
• Ability to understand and calculate basic mathematical equations
• Ability to read, analyze and interpret verbal and written requests and directions
• Independent worker with effective negotiation and closing skills
• Excellent verbal and written communication skills
• Creative thinker with strong problem solving skills
• Ability to multi-task, prioritize and follow-up
• Proficient computer skills
• Professional in appearance and manner with personal and professional integrity
• Ability to regularly travel throughout sales region (and occasionally to other regions as needed
• Must pass pre-employment drug screen

Responsibilities

• ensure successful revenue generation from new and existing local, regional and national businesses, advertising agencies and media buyers utilizing yield management and solution sales processes
• researching and developing new business relationships through prospecting and cold calling
• growing existing active accounts through communication and ensuring customer satisfaction
• Meets with advertisers to collaborate on advertising solutions
• Attends sales and strategy meetings to assist in identifying and successfully executing tactics appropriate for the assigned region
• Assists in creative, administrative and operations processes for clients and inventory in the assigned region
• Maximizes yield on Outdoor Advertising assets to meet company sales, revenue, occupancy and capacity goals
• Represents Outdoor Media Division as a role model operating in alignment with department vision and industry values
• Performs other functions as are necessary or as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level