OTC Brand Marketing Intern

Dr. Reddy • Princeton, NJ

313d

About The Position

We are seeking to hire an OTC Brand Marketing Intern. The internship will provide exposure to various functions within the OTC Marketing Department focusing on DRL own brands. As a Marketing Intern, you will become an integral part of a Brand Marketing Team. Our Summer Internship Program runs from June 2025 to August 2025 and is designed for Rising Seniors graduating in Spring 2026.

Requirements

• Pursuing a Bachelor's in Marketing / Finance or a related field.
• This is an entry-level position.
• Strong communication skills.
• Self-starter with strong initiative.
• Strong analytical and problem-solving skills.
• Ability to learn in a fast-paced environment.
• Strong attention to detail.
• Proficiency in Microsoft Office suite.
• Must be a U.S. citizen or lawful permanent resident of U.S. or otherwise authorized to work in the U.S. without requiring sponsorship now or in the future.

Responsibilities

• Assist in the launch of a new product by attending project meetings, working closely with the Supply Chain team on setting volume assumptions, and contributing to Product Development Plans (PDPs).
• Write comprehensive marketing briefs that will help build a successful marketing initiative or campaign.
• Support the development of omnichannel marketing strategies to create consumer demand.
• Help gather consumer insights, data, research, category trends and best practices to input into strategic marketing plans.
• Measure and analyze omnichannel campaign performance.
• Create and manage a consolidated media and marketing budget file across all brands.
• Develop a repository for all assets, letters, and documents, and evaluate potential additions.
• Partner cross-functionally with teams to advance and grow business and/or commercialize new products.
• Other duties as assigned.

What This Job Offers

• Career Level: Intern
• Industry: Ambulatory Health Care Services
• Education Level: Bachelor's degree