Options Manager

Blue Heron Companies•Enterprise, NV

About The Position

The Options Manager leads the development, management, and continuous evolution of Blue Heron’s company-wide options program across all product types. Working in exceptionally close partnership with Architecture, Interior Design, Estimating, Purchasing, Marketing, and Sales, this role ensures that all offered options are: Aligned with client preferences True to Blue Heron’s brand and design integrity Supportive of profitability and operational efficiency Positioned for future market needs as the company grows The Options Manager owns the interior finish options program and serves as a collaborative partner for architectural, interior design, furnishings, and outdoor categories. This role is highly data-driven and innovation-focused, maintaining robust analytics and continuously scanning the market for trends, materials, and technologies that keep Blue Heron’s options suite modern, cohesive, and high-performing.

Requirements

Bachelor’s degree in Interior Design, Architecture, Construction Management, Business, or related field; or equivalent experience.
5–8+ years of experience in one or more of the following: Homebuilder options management / design center management Interior design with a strong focus on product standards & finishes Purchasing/estimating in residential construction with exposure to client options
Strong understanding of residential construction, interior finishes, and architectural components.
Comfortable working with estimating, ERP, or configuration tools; strong Excel/Smartsheet skills.
Proven ability to interpret and act on data (take rates, margins, cost trends, etc.).
Ability to read and understand architectural and interior design drawings/specifications.

Nice To Haves

Experience in luxury or high-end residential construction and design is strongly preferred.

Responsibilities

Lead the vision, structure, and ongoing evolution of Blue Heron’s options program across all product lines.
Develop and maintain an options roadmap that supports company strategies, brand standards, and margin goals.
Serve as a key voice in options catalog decisions, jointly stewarding what is included, evolved, or retired.
Ensure all options are curated to present a cohesive, modern, and “on-brand” offering that reflects Blue Heron’s design leadership.
Partner closely with Architecture and Interior Design to ensure options support design intent and future product plans.
Collaborate with Estimating and Purchasing to validate feasibility, cost accuracy, lead times, and supply chain reliability.
Work with Sales and Design Studio/Client Experience teams to ensure offerings are compelling, clear, and easy to present to clients.
Facilitate feedback loops across teams to continuously refine the options catalog based on real-world experience and results.
Own the interior finish options catalog, including flooring, tile, counters, cabinetry, fixtures, and other related finishes.
Act as a partner and influencer for architectural, interior architectural, furnishings, and outdoor options, ensuring strong alignment.
Establish and maintain clear standards, naming conventions, option levels, and “good-better-best” structures.
Oversee lifecycle management of options, including introductions, refreshes, and discontinuations.
Ensure all options are accurately documented in systems and tools used by Estimating, Purchasing, Sales, and Design.
Build and maintain robust analytics around option take rates, profitability, pricing sensitivity, and selection trends.
Translate data into clear, actionable recommendations for leadership and cross-functional partners.
Regularly review option performance to identify underperformers, margin risk, and opportunities for simplification or expansion.
Develop reporting that helps the business understand how options are impacting revenue, margin, cycle time, and client satisfaction.
Continuously research design trends, client preferences, emerging materials, and relevant technologies.
Benchmark competitive builders and design-led firms to understand how Blue Heron can differentiate and lead.
Pilot new concepts and option offerings in collaboration with design and product teams, measuring impact and client response.
Ensure future-focused thinking is incorporated into the options roadmap as Blue Heron expands into new markets and product types.
Partner with internal stakeholders to build efficient, scalable processes for option creation, approval, maintenance, and communication.
Ensure all changes are controlled through a clear governance process, with appropriate review and sign-off.
Support the implementation and ongoing optimization of any systems (ERP, estimating, configuration, or design tools) used to manage options.
Maintain clear documentation and training materials so teams can confidently present and execute options.