As a National Trade Association Manager, you’ll be part of our Commercial Construction team working as a remote employee in the field. You’ll get to: Achieve top-line sales targets based on assigned user base and goals & objectives through selling DEWALT brands to our end-user customer base. Establish, develop, and maintain key relationships with end-user partners through product and services solutions as well as management of impact rewards and other SBD user contracts and programs for user responsibilities. Identify and target regional end-user accounts for conversions, focusing on business development opportunities. Initiate the conversion process by building relationships, presenting solutions, and driving adoption of DEWALT products and services. Continue to grow and develop accounts post-conversion through consistent engagement, tailored solutions, and strategic partnerships to ensure long-term success. Execute our end user strategy by building relationships and generating demand within all levels of the local trade association, training centers, and end users that drive local activation. Partner with Channel Marketing to implement and coordinate marketing initiatives, including representation at trade shows and similar events (National, Regional & Local) Teach and mentor your local market teams on the process of end-user development & activation strategy: Who to contact (trade associations, safety personnel, engineers, quality managers, general managers, line supervisors, chief mechanics, purchasing, etc.). How they execute the purchasing process (central and facility). How to align their efforts with the local market teams, product managers, local distributors, and service centers. Meet key performance indicators within each trade and market. Maintain and use SalesForce.com as a CRM and planning tool. Communicate successes and opportunities in a timely fashion to develop a more streamlined process and future for success with key accounts and opportunities.