Multicultural Portfolio Brand Ambassador

TEAM Enterprises•Nashville, TN

About The Position

In short, our purpose at TEAM is to blow people’s minds and steal their hearts with incredible brand experiences. We want you to help us help our brands do amazing, unprecedented, wildly creative things, creating moments that people never forget and that people will want to share with others. To make all that great work happen takes a lot of coordination and organization behind the scenes. WHO WE ARE TEAM is an award-winning experiential marketing agency that develops and executes creative marketing campaigns rooted in strategy, insights, and decades of learning. We partner with the best brands and people to deliver experiences that create inspiration at the point of engagement. Our roster of talent is essential to executing quality campaigns which live up to our high standards. Visit us online on our website, Facebook, Instagram, or Twitter. THE TEAM DIFFERENCE People may forget your witty hashtag and your latest campaign tagline, but they will never forget how you made them feel. That’s because what a brand does is much more important that what is says. Actions speak louder than advertising and marketing. Experiences are what create real connections that lead to brand love and that’s what we do at TEAM. We’re a fun, collaborative, hard working group with a great office environment who takes care of our employees, to ensure that both in work and in life you experience something greater. The Mulitcultural Portfolio Ambassador will be responsible for brand sales and a strong trade advocacy focus that will be held accountable per quantitative & qualitative objectives. The Multicultural Brand Ambassador will represent the full brand's portfolio and will educate key trade stakeholders and consumers about the brand and provide innovative business & cocktail solutions for their assigned ‘influencer’ key account universe. The Multicultural Brand Ambassador will also identify opportunities in influencer accounts by capitalizing on our current portfolio distribution points that are accepted by the key stakeholder among the trade.

Requirements

Goal-oriented focus against tasks; ensuring objectives are met with quality and timeliness.
Act as a superb communicator. Leverage skills within the agency (across departments) and externally when interacting with clients. Maintain detailed schedules, provide updates to the team, and stay ahead of potential pitfalls prior to their occurrence.
Demonstrates problem-solving abilities when client issues arise and need to be resolved. Be a pro-active trouble-shooter vs taking a reactionary approach following incidents.
Exhibits initiative and the ability to work independently as well as within a team environment with multiple departments. Must be able to communicate effectively across departments.

Nice To Haves

Bachelor’s degree preferred.

Responsibilities

Drive sales for the portfolio with trade focused educational programs focusing on the category as opposed to a specific brand
Develop innovative beverage strategy solutions that leverage the brand portfolio
Collaborate with sales / distributor on the brand's portfolio and account activation
Showcase points of differentiation and unique selling points between the brand's portfolio and our competitors
Collaborate with the BUSA Multicultural overarching mission to ensure all objectives are being achieved
Establish creditibltiy with Multicultural trade through Moments that Matter programming
Connect Bacardi portfolio of brands through culturally relevant education & programming
Inspire key Multi-Cultural trade through mentorship and coaching to elevate underrespresented communities
Manage and collaborate with on-premise Multicultural partners developing creative solutions to help drive business and growth for our brands through intentional programming
Generate Bacardi Portfolio awareness while educating Multicultural trade in the on-trade channel including key customers by bringing to life brand programs to life (e.g. social media, events, happy hours, trainings, dinners, etc.)
Manage a Multicultural focus account list across in home market while supporting other markets from a regional perspective
Focus on education and engagement around Bacardi’s portfolio of brands to help drive recommendation
Actively use social media to drive trade and consumer engagement in a creative and organic way.
Gather information from the market, social media, and competition and transform this information into insights and opportunities for the brand.
Lead projects and present disruptive ideas that put the Bacardi Portfolio at a competitive advantage and highest return on investment.