Multi Media Specialist

Public School of North CarolinaSmithfield, NC
69d$4,522 - $6,460

About The Position

The Multimedia Production Specialist is responsible for ensuring effective and efficient communication to all audiences of the Johnston County Public Schools System through the production and dissemination of quality multimedia content, particularly through the district website and social media platforms. The ideal candidate is an experienced AP Style writer and a strong storyteller who thinks comprehensively and has great attention to detail. They should be able to thrive in a collaborative, fast-paced environment, while delivering within a deadline. Writing deliverables include but are not limited to website content, social media, marketing materials, newsletters, and blogs.

Requirements

  • Associate's degree in communication, journalism, web design, graphic design, video production, or a related field required.
  • Minimum of 2 years of experience in a communication-related position is preferred.
  • Ability to function independently with minimal oversight.

Responsibilities

  • Plan, film, and edit video projects to support organizational communication, marketing, and training initiatives across multiple platforms.
  • Capture high-quality video and audio for events, interviews, promotional campaigns, social media, and internal communications.
  • Collaborate in the development of scripts, storyboards, and detailed execution plans, including project schedules, technical requirements, and talent coordination, according to branding and department standards.
  • Operate and maintain video production equipment and gear, including cameras, lighting, microphones, and other audio equipment, and editing software.
  • Edit video content using professional editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve), ensuring consistency in tone, pacing, and quality.
  • Incorporate graphics, music, voiceovers, and captions to enhance video presentations and ensure accessibility compliance.
  • Manage the full video production process, from concept to final delivery, including scheduling, shooting, editing, and distribution.
  • Collaborate with the communications and marketing team to develop multimedia strategies that engage target audiences and enhance the organization's visual identity.
  • Capture still photography as needed to support social media, publications, and digital content.
  • Maintain organized digital archives of photo and video assets for easy retrieval and long-term storage.
  • Monitor emerging trends in multimedia and video production to recommend new tools, techniques, and creative approaches.
  • Ensure all productions adhere to brand guidelines, copyright regulations, and privacy policies.
  • Provide technical support and guidance during live-streamed or recorded events, including setup and troubleshooting.
  • Produce and distribute multimedia content for traditional and modern platforms throughout the district.
  • Work collaboratively with the Chief of Communications and Communications Coordinator to manage social media marketing campaigns.
  • Assist with the broadcasting of news/media packages highlighting Johnston County Public Schools across district-wide social media platforms and websites.
  • Assist in set design and location scouting. Set up and position equipment for production.
  • Assist with photography activities for the school system, quickly edit photos, and make social posts on-site.
  • Maintain a thorough knowledge of industry standards and evolving technology.
  • Assist with the planning and implementation of school system special events, including those on weekends, evenings and holidays.
  • Active participant in JCPS Communication Team.
  • Other duties as assigned.

Benefits

  • Salary range of $4522-$6460/month
  • 12 Months term of employment
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