Multi Media Marketing Consultant

Cumulus Media New Holdings Inc.Reno, NV
Onsite

About The Position

Cumulus Media is an audio-first media company that engages listeners with high-quality local programming through 394 owned-and-operated radio stations across 84 markets, delivers nationally-syndicated programming through Westwood One, and inspires listeners through the Cumulus Podcast Network. The company provides advertisers with personal connections, local impact, and national reach through various platforms and integrated digital marketing services. The Reno, NV cluster features 4 radio stations: KBUL 98.1 THE BULL, KKOH 780 News/Talk, KNEV The Vibe 95.5, & KWYL Wild 102.9. The Account Executive role involves successfully managing relationships with local and regional businesses, growing revenue, identifying new business opportunities, providing marketing solutions, and meeting revenue targets. The individual is expected to invest in personal professional development and understand technology, marketing, and the company's full suite of products and services.

Requirements

  • Proficient in Microsoft Office suite, social networking platforms and CRM tools
  • Excellent communication skills
  • Passion for developing new business relationships in an outside sales role
  • Enjoy presenting to clients of sales opportunities and post-sale successes
  • Strong understanding of lead generation and ability to connect with viable prospects
  • Comprehension of sales metrics in order to fill a sales funnel and maintain a constant pipeline of new business
  • Self-motivating and entrepreneurial spirit
  • Positive and friendly with a willingness to collaborate
  • High energy and passion for sales
  • Flexible, creative and curious
  • Digitally savvy
  • 1-3 years in Media Sales background required

Nice To Haves

  • Bachelor's Degree in Business, Marketing or related field is preferred

Responsibilities

  • Able to create and identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized marketing solutions to meet client objectives
  • Deliver and Develop effective and informed marketing solutions via multi-platform, integrated sales presentations identifying Cumulus broadcast, digital, and event tactics to foster brand loyalty and deliver results for the client
  • Ability to negotiate and close business that drives revenue results and fosters long term client relationships, regardless of medium or platform
  • Commitment to having a proficient understanding of the Cumulus Media assets and resources and a desire to constantly learn and grow your product knowledge thus staying relevant and current with industry advertising opportunities for your clients
  • Represent the full suite of products and services as marketing solutions to new and existing clientele. This includes station digital assets, internet-based marketing, social media, streaming, events and specialized programming
  • Ability to appropriately manage time to optimize revenue opportunities, client interaction, implementation and fulfillment of successful sales agreements. Individual must be able to assist in the development of creative messaging, regardless of platform
  • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to maintain a full pipeline of sales prospects at all times
  • Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
  • Collaborate, create, and capitalize on opportunities to best represent our brand while working to help your clients achieve success

Benefits

  • Commission-based organization with uncapped earning potential and guaranteed income in year one of employment
  • Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match
  • Paid Vacation, Sick & Holiday time off
  • Parental leave time off benefits, life insurance, disability insurance, wellness, and an an employee referral bonus program
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