Media Strategy Manager
About The Position
We are seeking a visionary, data-driven Media Strategy Manager to unlock growth across Match Group brands through actionable insights, revenue and growth strategy, and go-to-market media plans. This role will work cross-functionally with product, insights, analytics, marketing, and finance. Ideal candidates thrive in fast-paced environments and have a proven ability to translate data into business outcomes. Know where you belong. Match Group is a leading provider of dating services across the globe. Our portfolio includes Tinder, Match, Hinge, PlentyOfFish, The League, and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesnât stop at our platformsâitâs the foundation of every team we hire. When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL in our New York office 3 days/week.
Requirements
- 5+ years in strategy, consulting, growth marketing, or media in a consumer tech or subscription-based company.
- Rich knowledge of the ever changing media landscape; domestic required, international preferred
- Exceptional analytical skills with the ability to show how media plans will impact business outcomes
- Strong collaboration and communication skills; comfortable presenting to senior stakeholders.
- Experience with performance marketing, brand media, and emerging digital platforms.
- Bachelors degree in Business, Economics, Marketing, or related field
Responsibilities
- Lead the development of integrated data-backed media strategies across all channels (digital, social, traditional, and emerging platforms) to drive user acquisition, brand growth, and review across Match Group
- Build and present business case for new initiatives; including risk and opportunities
- Partner with brand, creative, insights and analytics teams to align media strategies with overall business goals, setting clear expectations for outcomes
- Use data-driven insights to guide media mix decisions, audience segmentation, and campaign optimization.
- Stay ahead of media trends, technologies, and platform updates to drive innovation and competitive advantage.
- Collaborate with cross-functional teams (brand, comms, product marketing, analytics) to ensure cohesive storytelling and channel alignment.
- Partner with shared media buying team and agencies to effectively communicate and implement campaigns
- Serve as the knowledge export for all media channels
Benefits
- Medical, mental health, and wellness benefits to support your overall health and well-being
- Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security
- Generous PTO and 14 paid holidays so you can unplug
- Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work
- 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Number of Employees
1,001-5,000 employees
