Media Specialist II

Sprouts Farmers Market•Phoenix, AZ

About The Position

The primary purpose of th e Media Specialist II position is to provide strategic media planning and campaign management across all paid marketing campaigns including but not limited to Meta, Pinterest, Google, Programmatic Display, Video and OOH. In addition to strategic media planning and campaign management, the Digital Marketing Specialist II will be responsible for working with agency and vendor partners, monthly purchase orders, and monthly invoicing. The Digital Marketing Specialist II will also ensure internal collaboration by working with internal stakeholders on identifying campaign goals, strategy, and tactics . The ideal candidate should also understand complex paid media concepts and be able to explain and report them to internal stakeholders . The ideal candidate must be able to prioritize and deliver exceptional work under tight deadlines. Overview of Responsibilities Working with internal marketing team and leadership to develop strategic media planning and tactical execution Work with agency of record to test and experiment with new ad products and technologies Proficient in measuring and reporting out on KPIs and ROI for all paid digital marketing campaigns including wins and provide insights to continue to drive and improve traffic and ROAS Perform audience and keyword research to ensure campaigns are targeting first time and repeat Sprouts customers Participate in the review, consideration and onboarding of new digital advertising platforms or partnerships Identify and share out relevant paid digital trends and insights Collaborate with partnership marketing to support eComm , Instacart, UberEats and DoorDash Support and manage the legal contracting and disclaimer process across the marketing department Handling monthly purchase orders and invoices #LI-CS1

Requirements

Bachelor's degree
2+ years' experience managing paid digital campaigns in Google Search, DV360, Google Shopping/PLA Ads, Meta, and Programmatic Display Ads
2+ years in local digital marketing
2+ years managing monthly invoicing and payment process
Current Google Search Ads or Meta Blueprint Certification
Ability to think high-level about product strategy and vision
Dynamic, flexible, hardworking, curious and highly organized
Strong communication skills (both written and verbal) and the ability to justify strategic actions with metrics
Self-driven, goal-oriented attitude. Must thrive in a face-paced environment
Ability to manage time effectively and determine priorities
The ability to communicate technical concepts and relate them to overall business strategy
A passion for and understanding paid media technologies and their role in marketing brands

Nice To Haves

Agency experience, not required , but preferred.

Responsibilities

Working with internal marketing team and leadership to develop strategic media planning and tactical execution
Work with agency of record to test and experiment with new ad products and technologies
Proficient in measuring and reporting out on KPIs and ROI for all paid digital marketing campaigns including wins and provide insights to continue to drive and improve traffic and ROAS
Perform audience and keyword research to ensure campaigns are targeting first time and repeat Sprouts customers
Participate in the review, consideration and onboarding of new digital advertising platforms or partnerships
Identify and share out relevant paid digital trends and insights
Collaborate with partnership marketing to support eComm , Instacart, UberEats and DoorDash
Support and manage the legal contracting and disclaimer process across the marketing department
Handling monthly purchase orders and invoices

Benefits

Competitive pay
Sick time plan that you can use to support you or your immediate families health
Vacation accrual plan
Opportunities for career growth
15% discount for you and one other family member in your household on all purchases made at Sprouts
Flexible schedules
Employee Assistance Program (EAP)
401(K) Retirement savings plan with a generous company match
Company paid life insurance
Contests and appreciation events throughout the year full of prizes, food and fun!
Bonus based on company and/or individual performance
Affordable benefit coverage, including medical, dental and vision
Health Savings Account with company match
Pre-tax Flexible Spending Accounts for healthcare and dependent care
Company paid short-term disability coverage
Paid parental leave for both mothers and fathers
Paid holidays
Get Paid Every Day!
Sprouts Farmers Market offers DailyPay - if you're hired as an eligible employee, you'll be able to transfer the money you've already earned at no extra cost, and get it the next business day, for free
We offer DailyPay so you don't have to wait for payday to access the money you've already worked for.
With DailyPay, you can see how much you've made every day and you can transfer your money any time before payday.