Media Sales Account Executive

Schurz Communications • Hagerstown, MD

291d • $18,000 - $20,000 • Onsite

About The Position

Antietam Broadband has an immediate opening for a Media Sales Account Executive! We are looking for someone with a winning attitude that is highly motivated. This position is responsible for generating revenue through the sale of all our cable television and digital advertising products. A successful candidate will enhance relationships with current accounts and target potential advertisers to acquire new accounts. A wide degree of creativity and latitude is expected to develop advertising programs that address client needs and grow revenue. Well-developed organization and planning skills will ensure your success in servicing the account including managing the order, working to reach sales quotas, complying with Company deadlines, handling the credit and billing collection processes, and preparing sales reports for manager. This is a collaborative team-based position that requires a solid knowledge of competing media, marketing and industry practices. This position is NOT remote. Your earning potential is uncapped with our commissions!

Requirements

• Bachelor's degree in business, marketing or communications or commensurate work experience
• 1 year of media experience, preferably digital marketing is required
• Prior experience with television and digital advertising sales experience preferred
• An understanding and knowledge for digital advertising products including SEO, SEM, targeted programmatic display, streaming television, video pre-roll, email marketing, social media advertising, and device ID
• Experience in consultative selling process, including pre-call prospecting and setting appointments, completing a comprehensive needs analysis with potential clients, creating proposals, and presenting and closing business
• Ability to use a CRM to track sales activity and revenue
• The ability to use research materials and data to create advertising solution proposals
• The ability to assist clients with advertising copy and coordinating the production and scheduling of advertising in collaboration with other departments
• Strong client and agency contacts; well networked
• Strong desire to bring positive energy and strong sales activity to the team
• Keen ability to identify and present big picture concepts, yet pay attention to detail
• Strong written and verbal communication skills
• Ability to multitask, be detail-oriented and reliable
• Proficiency in Microsoft Suite of products, CRM and other internal systems
• Outstanding customer service skills
• Reliable car/transportation and valid driver's license required
• Outgoing personality, Interpersonal Skills, Persuasiveness, Likeability, Confidence, Resilience, Creativity, Adaptability, Organized and good listening skills

Responsibilities

• Studies and understands all facets of the media products and services offered
• Trains in various sales tactics and approaches approved by the company
• Approaches potential clients through new leads, cold calls, existing relationships, promotional events, or other means
• Delivers a skilled sales pitch to potential clients, either by phone or in person, to secure a sale
• Explains the benefits and potential audience of specific media offerings to potential clients
• Details pricing and negotiates costs when necessary
• Facilitates successful sales by collecting client information and providing order information to the company
• Tracks every media purchase made to ensure that it is completed accurately and on time
• Keeps accurate notes detailing all client interactions and activities
• Works to maximize sales and meet quotas in the short and long term
• Maintains excellent relationships with all internal and external colleagues and clients
• Travel to see clients or agency representatives, participate in industry or community events and trainings
• Meet clients from time to time outside of normal business hours when necessary
• Bonus compensation plan when exceeding budget and/or exceptional sales performance

Benefits

• Family Medical (3 plans to choose from), Dental and Vision
• Company funded HSA
• Company Paid Short Term Disability
• Company Paid Long Term Disability with Voluntary option
• Company Paid Parental Leave
• Company Paid Life as well as Voluntary policies
• 401(k) with generous company match
• Paid Time Off
• Volunteer Paid Time Off
• Paid Holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Broadcasting and Content Providers
• Education Level: Bachelor's degree