Media Relations Director

OKLAHOMA CITY CHAMBER OF COMMERCE•Oklahoma City, OK

1d•Onsite

About The Position

The Media Relations Director is responsible for generating positive media coverage for Oklahoma City, as well as partnering with internal and external stakeholders to communicate the work of the Greater Oklahoma City Chamber. This is a management role and will guide strategy and accountability for proactive and reactive media relations, thought leadership development, and advancing perceptions of OKC through earned media. This role works across all departments within the Greater Oklahoma City Chamber and a wide variety of external stakeholders. Knowledge of communication strategies and tactics with an emphasis on media relations. Effective execution of a quality, highly-focused earned media and communications strategy. Effective project execution/management skills. Exceptional communications abilities, including strong written communication and knowledge of AP style. Collaborate with marketing and communications colleagues for storytelling and strategy. Lead internal team members to execute communication programs to support organizational media relations efforts. Assists in developing annual communication plans and budgets. Oversee a robust media and influencer hosting program, as well as media coverage reporting and evaluation. Build and maintain journalist and media outlet relationships across business, tourism, trade and other industry verticals. Oversees development of editorial calendars and communication plans, and execution of media relations strategy. Oversees analysis of media coverage, including internal efforts and PR agency scopes of work. Develop and implement talking points, thought leadership and points-of-view for the Chamber’s leadership team, as well as key civic issues. Provides strategic direction and oversight for presentations and speeches. Assist with implementation of organizational events, including developing and manage pre- and post-event communications to increase attendance and engagement in events and programs. Works with the Communications Director to develop and maintain communication standards, style guides and resources to support brand advocacy. Works with PR and advertising agency partners in the implementation of editorial and advertorial content, as needed. Maintain a good working relationship with vendors. Contributes to the total effectiveness of the department, communicating openly, solving problems proactively, offering creative ideas and working as a positive, engaged team member. Implement feedback and measurement systems for marketing and communications programs. Participate and support the organization’s strategic planning efforts. Performs other duties as assigned to carry out the responsibilities of the position, including special assignments.

Requirements

College degree in marketing, mass communications or a related field
Five to seven years of experience in a related position
Excellent organizational skills with demonstrated strong project, time management and multi-tasking abilities
Excellent computer skills required include Microsoft Office applications: Word, Excel and PowerPoint
Strong leadership and interpersonal skills to lead people and provide direction
Excellent written and oral communications skills
Must be a detailed self-starter with a proven track record of success under general supervision and be able to work within a defined organizational structure
History of good vendor management skills
Must be able to travel independently
Reliable transportation and a valid driver’s license are required
High amount of mobility is necessary
Extensive travel may be required
Position requires a professional, diplomatic demeanor and exceptional relationship-building skills
Ability to lift/carry 30 pounds during trade show set-up

Nice To Haves

Experience with Asana, media monitoring programs and the Barcelona Scoring Principles preferred

Responsibilities

Generating positive media coverage for Oklahoma City
Partnering with internal and external stakeholders to communicate the work of the Greater Oklahoma City Chamber
Guide strategy and accountability for proactive and reactive media relations
Guide strategy and accountability for thought leadership development
Guide strategy and accountability for advancing perceptions of OKC through earned media
Collaborate with marketing and communications colleagues for storytelling and strategy
Lead internal team members to execute communication programs to support organizational media relations efforts
Assists in developing annual communication plans and budgets
Oversee a robust media and influencer hosting program, as well as media coverage reporting and evaluation
Build and maintain journalist and media outlet relationships across business, tourism, trade and other industry verticals
Oversees development of editorial calendars and communication plans, and execution of media relations strategy
Oversees analysis of media coverage, including internal efforts and PR agency scopes of work
Develop and implement talking points, thought leadership and points-of-view for the Chamber’s leadership team, as well as key civic issues
Provides strategic direction and oversight for presentations and speeches
Assist with implementation of organizational events, including developing and manage pre- and post-event communications to increase attendance and engagement in events and programs
Works with the Communications Director to develop and maintain communication standards, style guides and resources to support brand advocacy
Works with PR and advertising agency partners in the implementation of editorial and advertorial content, as needed
Maintain a good working relationship with vendors
Contributes to the total effectiveness of the department, communicating openly, solving problems proactively, offering creative ideas and working as a positive, engaged team member
Implement feedback and measurement systems for marketing and communications programs
Participate and support the organization’s strategic planning efforts
Performs other duties as assigned to carry out the responsibilities of the position, including special assignments